Hi, The people I'm marketing to : 97% of them are women. And I just realized I never thought to ask my favourite fellas : would you have some good info, insights, take away, ressources/products to share ? Let's start this thread, shall we? From my perspective, I could start with two statements : -Emotional content is of utmost importance I mean bigger than to general audience. -Time saving seems to be an universally potent "alternate currency" (so to speak à la Eben Pagan) when dealing with female humans. So... what are YOUR experiences in this field ?