This is an easy way to get white hat links. First of all, you must have a quality site, no one wants to link to garbage. Almost every single niche has some type of how to guide. How to install this, how to use this, etc etc. Google your niche how to guide. Look at the top few results. What you need to do is create a how to page better than those ones. Take some really high quality pictures, or hire a cheap graphic artist, hire a writer, whatever you need to do to make it look great. Next you make a list of the top 10-20 sites that are ranking for your how to guide, or as many as you can find. If you don't have an ahrefs account, there are people are fiverr that will do back link profiles for you for $5 for 5-10 URLs. Get all the backlinks that link to any of these guides, even the wikipedia links as well. Finally, you email every single one of them individually, not this mass spam garbage. Personalize it, tell them you came across their post and saw they linked to xxxx how to guide, tell them you also really liked their other post on yyyyyy. Little things like that, makes it like you actually care about their site, but not too cheesy. Tell them about your guide and how it's even better than the one they linked to. Tell them you're just starting your site and trying to put the best quality content possible out there and how their readers would also benefit from your guide. This is a white hat technique. It takes time, and it takes work, and that's the way white hat is. I've spent hours doing this, and I will spend hours doing this even if I can get one link. And if you ever do add in some black/grey hat it makes your site look less suspicious if you have a bunch of white hat links. I started my site about six months ago now, and I bust my ass every day trying to scrape every white hat link I can get. I only have a few small five rankings so far, but 28 of the 30 keywords I'm tracking are in the top 50, 30% of them between 5 and 15. One of the good things about this method is that they will probably link to your how to guide, which is an inner page link, rather than front page link. This also makes your site look more natural as well. And another perk is that if you build enough links you'll be ranked for that how to guide.