The BlackHat World ® Marketplace Rules

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Sales thread maintenance
Closure and re-opening requests​


Sales thread closure requests
  • Sellers can request the temporary closure of their sales thread up to 3 times yearly.
  • Sellers may also request to close a sales thread permanently.
  • To do so, use the report link under the opening post of your sales thread.

Sales thread re-opening requests

If your sales thread has been closed, the process to reopen it depends on the reason for closure:

  • Closed due to expiration
    • If it's within 7 days after the thread expired, you can navigate to Account Upgrades, scroll down to find the "Extend now" button next to the sales thread, and extend it.
    • If it passes the 7-day grace period, you must resubmit the thread and go through re-testing before you can reopen and extend it.
    • If more than 30 days have passed since the expiry date, you cannot reopen the sales thread. It's considered archived.
  • Closure due to lack of support
    • If your sales thread was closed due to a lack of support or inactivity, Contact Support and request that it be reopened.
  • Closure due to a drop in service quality
  • Closure at your request
    • To reopen a sales thread that was closed at your request, Contact Support.
 
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Sales thread maintenance
Reviews removals & customer chargebacks​


Feedback/review removal policy
  • You may only request feedback removal if it was not left by a real customer.
  • We do not remove negative reviews for reputation/PR reasons.
  • Each of your customers is entitled to 1 review of your service.
  • You may dispute a negative feedback only within 30 days of its posting date.

Feedback/review removal requests

If you believe a review is from a non-customer (e.g., no valid order ID, purchase date, or invoice number, or the order ID seems fake):
  1. Contact the reviewer via DM and request their order/transaction ID and purchase date.
  2. Wait at least 72 hours for their reply.
    • If they ignore you (seen online but no response) or fail to provide proof, proceed to step 3.
    • ⚠️ Important: Do not file a report before the 72-hour period has passed, or it will be rejected.
  3. Report the feedback post.
    • Navigate to the feedback post and click on the "Report" button.
    • In your report, include a link to your DM conversation with them.
  4. Request outcome
    • A staff member will review your case.
    • If no proof is provided within 72 hours, the review will be deleted, and the user will receive a warning.
    • If proof is provided, the review will remain published.

Customer chargebacks
  • If you delivered the product/service but the customer issued a chargeback, you may open a Dispute against them.
 
Sales thread ownership transfer​

Sellers are allowed to sell their sales thread (if they wish to do so), only under the rules listed below:

Initiate the transfer
  • Current owner must message @Diamond Damien to verify account ownership.
  • Message must include:
    • Usernames of the seller and the buyer.
    • Confirmation that the buyer wants to purchase the service.
    • Transfer details (e.g., partial thread, whole service).
    • Sale price.
    • Desired transfer date.
    • BHW does not allow direct selling or buying of seller accounts. However, BHW permits the sale of a registered business entity that owns an account, provided BHW is notified and approves the ownership change.

Verification
  • Staff will review the provided details for accuracy and legitimacy.

Re-testing requirement
  • The new owner must submit the service for a re-review via this form.
    • Note: No changes to the sales copy are allowed during the re-testing. If the service successfully passes the re-testing phase, you can submit an additional thread edit request.
    • The re-testing fee is $30.
  • If service quality matches the previous owner’s results, no change to review.
  • If quality improves or declines slightly, the review will reflect this change.

Ownership update
  • Thread ownership and details will be updated as agreed.
  • The new owner must accept all existing history (eg reviews), and none will be removed.
  • Staff will note the ownership change in the original review for transparency.
 
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Rules for buyers and viewers
General guidelines​


Intro

In this section, we specify what buyers and viewers can and cannot do in the Marketplace. Breaking any of these rules may result in:
  • A reply ban from the sales thread.
  • A formal warning.
  • A ban from the platform (in extreme cases)

Guidelines for buyers

  • Always use a reversible payment method. Never use PayPal Friends & Family or Western Union.
  • Keep copies of all communications with sellers.
  • Search Google for seller details to see if they’ve scammed elsewhere - in other words, do your due diligence before you make a purchase.
  • Review the seller’s other posts/threads to check their conduct and feedback.
  • Get full contact info in case they disappear from the forum.
  • Remember: status, post count, or reputation ≠ scam-proof.
  • BlackHat World does not guarantee that your business with them will not result in a sales dispute.
  • When you purchase a product, we advise you to always DM the seller on the forum. This way, you'd have solid proof in case of a dispute.
 
Rules for buyers and viewers
Leaving reviews​


General rules

⚠️ IMPORTANT: All reviews (positive, negative, neutral) must include:
  • Mandatory requirements
    • Order ID / last 4 digits of transaction ID, and Order Date.
      • Reviews missing this will be deleted, and the reviewer will receive a warning.
      • Staff may also request proof of purchase in case of a dispute, and you must provide it within 72 hours. Failure to do so would result in a review deletion and receiving a warning.
    • Review Content
      • Positive or negative, you're only allowed to post 1 review per sales thread.
      • Reviews must not be misleading, abusive, or contain personal information.
  • Review edit request
    • You are allowed to request an edit of a product review once, within 6 months of the original post date.
      • To do so, report the post with the review and enter the updated review. Staff will review the request and act accordingly.
      • Disclaimer: The original review would be kept for transparency reasons; the new review would be added as an update.

Review format
  • Here's an example of a boilerplate for a review you can:
  • Code: 
    [CENTER][SIZE=7][B][COLOR=rgb(255, 0, 0)]Review[/COLOR][/B][/SIZE][/CENTER]

[B]Order ID:
Last 4 Transaction digits:
Date of Order:

[SIZE=5][COLOR=rgb(255, 0, 0)]Service Highlights[/COLOR][/SIZE][/B]
[LIST]
[*]Point 1
[*]Point 2
[*]Point 3
[/LIST]

[B][SIZE=5][COLOR=rgb(255, 0, 0)]What Could Use Improvement[/COLOR][/SIZE][/B]

[LIST]
[*]Point 1
[*]Point 2
[*]Point 3
[/LIST]

[B][COLOR=rgb(255, 0, 0)]Final Thoughts[/COLOR][/B]
 
Rules for buyers and viewers
Posting in sales threads​


Posting rules
  • You may ask questions in sales threads related to the service/product.
  • Keep your thoughts and questions collected - write one post with all your questions.
  • No accounts created just for bumping/reviews (this results in a ban).
  • Sales threads are not discussion threads, don't ask generic questions.

Posting rules in Hot Deals
  • You may only ask or comment on the coupon in a Hot Deals thread.
  • If you have any questions regarding the service, ask them on the seller's main service thread.
 
Rules for buyers and viewers
Review copies, trials, and samples​


General rules
  • Do not request review copies, samples, or trials unless the seller explicitly mentions that they offer them in the opening post.
    • The seller sets their criteria, respect that.
  • Asking for review copies, trials, or samples with the intention of increasing your post count will result in a warning.

Review copy & compensated reviews disclosure
  • If you request a review copy and a seller provides one, you are obligated to post an honest review within the specified time frame.
    • Note: If the seller did not specify a time frame, the default is 7 days after delivery of the review copy. In case you fail to post a review within the given time frame, you will receive a warning.

  • If you post a review in the sales thread based on a review/discounted copy of the service, you must explicitly state that.
    • Example: "I received XYZ as a review copy - the review below reflects my findings of the delivered service" or "I've received this review copy in exchange for a review"
 
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Account selling/renting ​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Account details
    • Platform
      • Clearly state what the account is for
        • e.g., "Spotify premium accounts to boost your musician stats."
    • Account type/level
      • Personal, premium, family plan, shared, etc.
    • Geo regions and restrictions
      • Is the account accessible globally, or is it geo-restricted?
        • e.g., "US only but accessible via US VPN or a proxy."
    • Access type
      • Do you offer complete ownership transfer, shared access / rented out, etc.
    • Usage
      • What is the account meant to be used for?
        • e.g., "Facebook Ads accounts for black hat and white hat niches."
  • Credentials and transfer
    • Login credentials
      • What login details will be provided?
        • e.g., "Email and password + recovery email."
    • Linked information
      • Clarify if a phone number, recovery email, or 2FA is tied to the account.
  • Validity
    • Subscription/License duration
      • Is it a monthly, yearly, or lifetime?
    • Rental terms
      • How long does access last?
        • e.g., "1 week."
  • Replacement/Warranty disclaimer
    • What are the conditions for replacement? What happens if the platform bans the account?
  • Reduce the ban risk measures
    • Are there any specific measures the buyer can take to prevent account bans?
      • e.g., "Use clean proxies from the UK."
  • Delivery time
    • How long would it take for the buyer to get their account?
      • e.g., "Instant delivery upon order registration", "delivered within XX hours", etc
  • Instructions
    • Any special instructions provided?
      • e.g., "You will receive a text file with step-by-step instructions on how to use the account to avoid getting banned."

General rules for all account types
  • Prohibitions
    • You cannot include accounts forbidden for sale/rent out, listed in the "Prohibited activities and services" section.
    • You are not allowed to sell any accounts that were compromised, stolen, hacked, etc.
  • Verifications
    • If you use "verified" or "verification" in the sales copy, be specific about what that means
      • e.g., phone verification, email verification, etc.
    • You are only allowed to use your own legal documents.
    • You are not allowed to use fake governmental or fraudulent documents.
    • You cannot use any other person or entity's governmental documents (including, but not limited to, non-profit organizations, your employees/contractors, or extended family).
  • Stats, content, and multiple accounts
    • All selling points must be verifiable (such as age, statistics, content, etc.).
    • If you sell multiple different account types, you must provide us with the top-level package for each (in case of multiple account options)
  • Requirements
    • Once your service passes the pre-checking phase, you'll be asked a series of questions. Your response is absolutely mandatory, and failure to respond will result in the service being rejected.
    • You must provide everything that we might need during the testing of your accounts - this includes, but is not limited to, proxies, recovery accounts, etc.
    • If the service is approved, you cannot request back the accounts that were delivered for this review.
    • Your refund policy must be at least 24 hours from the delivery of the product.

Account selling cap
The following rules apply to the account selling service (not account renting).
  • Base cap
    • All accounts sold in the Marketplace are initially capped at $500.
    • This means every account listed for sale can be priced up to $500, unless the seller meets specific account cap score conditions described below.
  • Account cap score
    • Your cap score is tied to the number of years your sales thread(s) have been active in the Marketplace.
      • It does not matter how many threads you had open at the same time — only the continuous duration counts.
      • e.g., whether you had 1 or 10 active threads over 5 years, your total active period is still 5 years.
    • Under 1 year
      • If your active sales thread(s) have been live for under 1 year, your cap remains $500.
    • Between 1 and 5 years
      • If your active sales thread(s) have been live between 1 and 5 years, your cap increases by $100 per full active year, added to the initial $500 cap.
      • e.g., 4 active years = $500 + (4 × $100) = $900 maximum per account.
    • Between 6 and 10 years
      • If your active sales thread(s) have been live between 6 and 10 years, your cap increases by $300 per full active year, added to the initial $500 cap.
      • e.g., 7 active years = $500 + (7 × $300) = $2,100 maximum per account.
  • Grandfather rule
    • All previously approved account-selling threads remain valid under their original pricing. No changes required.
      • If a grandfathered sales thread is archived (meaning, it cannot be reopened), it loses its grandfathered status.
  • Thread updates
    • If you reach a new cap score (for example, moving from 5 to 6 active years) and wish to include higher-valued accounts that match your updated cap, you may submit a thread edit request.
    • Note: Paid re-testing and thread edit fees still apply as usual.
  • Disclaimer
    • Staff reserves the right to be the sole arbiter of all cap score evaluations.

"Free" accounts rules
  • Clasification
    • "Free" accounts are considered any type of accounts and do not use a payment method during or after the creation.
    • Those accounts are emails, YouTube channels, social media accounts, etc.
    • The origin of the account would need to be shared during the review process.
  • Requirements
    • All of the general requirements listed above might be applicable here.

"Free trial" and credit accounts rules
  • Clasification
    • "Free trial" and/or "credit" accounts are considered all accounts that typically require a credit or debit card at the time of account creation. In some cases, legal document verification might be needed.
  • Requirements
    • The source of the credit or debit card would be required to be shared during the review process.

PPC / Ads accounts rules
  • The general rules for this service type apply to these account types.
  • You must specify what type of usage your accounts support (e.g., black hat or white hat).
 
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Affiliate programs/CPA networks ​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Network overview
    • Network type
      • Affiliate, CPA, CPL, RevShare, etc.
    • Verticals/Niches
      • e.g., Finance, Dating, Health, etc.
    • Geo coverage
      • Are the offers available globally or restricted to certain countries?
    • Accepted traffic sources
      • What are the traffic sources that you accept?
        • e.g., Paid ads, SEO, email, social, etc
  • Offer details
    • Example offers
      • Name, verticals, payout rates, Geos, etc.
    • Payout models
      • CPA, CPL, CPS, etc.
    • Average EPC/Conversion rates (if available)
    • Exclusive or private offers
  • Payment terms
    • Payment methods
      • What payment methods do you support?
        • e.g., Paypal, bank transfer, crypto, etc.
    • Minimum payout threshold
      • What's your minimum payout threshold?
        • e.g., $500
    • Payment frequency
      • e.g., weekly, biweekly, monthly, etc.
  • Tracking & reporting
    • Do you offer a real-time reporting dashboard?
  • Requirements & onboarding
    • Approval process
      • Is it an instant sign-up or a manual review?
    • KYC/Verification
      • Do your affiliates need to verify their ID, payment account, company, etc?
  • Support
    • Do you assign a dedicated affiliate manager?
    • Do you offer any training or resources?
      • e.g., guides, webinars, case studies, etc.

General requirements
  • Requirements
    • Ownership of the affiliate program and/or CPA network is required.
    • Access to the affiliate program must be provided
      • This includes creating an account for us and providing the login details in the private approval thread.
    • All of the features of the affiliate programs must be working.
    • Access to any affiliate tools must be provided.
    • Using the section to post affiliate links is forbidden.

Product-specific programs and networks rules
  • Requirements
    • A copy of the product must be provided free of charge.
    • Access to all of the affiliate tools.
  • Prohibitions
    • You must own the product related to the affiliate network.

Pharma affiliate programs rules
 
Copywriting, AI, and content creation​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Service scope
    • Type of content
      • What type of content do you offer?
        • e.g., blog posts, SEO articles, sales copy, product descriptions, email campaigns, etc.
    • Niche / Specialization
      • Do you and your team specialize in a specific niche?
        • e.g., finance, health, lifestyle, e-commerce, etc.
    • Tone/Style options
      • Do you offer different writing style options?
        • e.g., conversational, formal, persuasive, storytelling, brand-driven, etc.
  • Process & Method
    • Research approach
      • Do you include keyword research, market research, or competitor analysis?
    • Originality check
      • Do you provide a report that shows a plagiarism score? If so, what tools do you use?
        • e.g., Grammarly
    • AI Use
      • Do you utilize AI in your content writing? If yes, how are they incorporated?
        • e.g., idea generation, drafting, editing, etc.
      • Clarify if a human writer edits AI outputs.
  • Deliverables
    • Word count/length
      • How long would the content be?
        • e.g., 1000 words
    • File format
      • Specify what format do you support?
        • e.g., Google Docs, Word, plain text, etc.
    • Revision policy
      • Do you offer any free revisions? If so, how many, and what are the conditions?
    • SEO Optimization
      • Do you provide SEO optimized content? If so, what does that include?
        • e.g., keyword integration, metadata, formatting, etc.
  • Portfolio
    • Include samples that display your past work, results/impact, and/or writing style demos.
  • Pricing model
    • How would you charge your customers? Per word, per article, per project, etc.
  • Buyer guidance
    • What do you need from buyers?
      • e.g., briefs, keywords, brand voice guide, target audience, etc.

General content writing rules
  • Poorly written and/or grammatically error-riddled sales copy will be rejected.
  • The quality of the delivered content must match what's advertised in the sales copy.
  • Revisions would only be allowed if they are listed in the sales copy.
    • If none are mentioned and the content does not meet the advertised quality, the sales thread will be rejected.
  • 'Native English' content must be written by someone whose first language is English. Content written by non-Native speakers will be rejected.
  • Plagiarized content would result in a sales thread rejection.

SEO content creation rules
  • All of the general content writing service rules apply here.
  • Keyword-stuffed content will not be accepted.
  • The content must be optimized appropriately:
    • Headings - h1, h2, h3, etc.
    • Metas & title tags - at the appropriate length.
    • No clickbait or irrelevant content.
    • No fluff content.
    • No duplicate content.
    • Images - if included, you must add relevant alt tags.
    • Etc.

AI content creation rules
  • All of the general content writing service rules apply here.
  • The sales copy must state whether the content is raw, unedited AI, or if humans edited it.
  • The seller must verify any factual claims, statistics, or technical details before delivering the final copy.
  • Misleading or false information would result in a rejection.
  • AI score would be measured by Grammarly in the final analysis.
 
eBooks, methods, and courses​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Product details
    • Format and deliver
      • What does the product include? (e.g., eBook (PDF/ePub), video course (MP4, YouTube links), hybrid package, etc.)
    • Length/size
      • How many pages, word count, other files, or total video minutes?
    • Modules/Chapters overview
      • Briefly outline of what's covered.
  • Content scope
    • Topic and niche (e.g., SEO, dropshipping, Social Media, etc.)
    • Skill level (e.g., beginner-friendly, intermediate, advanced)
    • Targeted audience
      • Who will benefit the most from your product? (e.g., marketers, freelancers, business owners, etc.)
  • Proof of value
    • Unique angle
      • How is your method/course different from free resources?
    • Limitations
      • Be upfront if the method requires budget, tools, or special skills.
    • Results/case studies
      • Provide proof of the results, preferably in a video format.
  • Pricing clarification
    • Pricing model
      • Is it a one-time purchase, subscription, or tiered pricing?
    • Bonus materials
      • Are there any bonus materials included? (e.g., checklists, templates, extra files, etc.)
  • Practical information
    • Updates and support
      • Will the buyer get free updates, future revisions, etc.?
    • Requirements
      • Are there any specific requirements the buyers need to know before purchasing? (e.g., operating system, special software, etc.)
    • Access type
      • How would the buyers receive their product? (e.g., download link, membership site login, etc.)
  • Buyer Guidance
    • Prerequisites
      • Are there any prerequisites that the buyers should be aware of before placing an order?
    • Time commitment
      • What is the estimated time to complete the material and/or apply it?
    • Realistic outcome
      • Manage the expectations (e.g., "Helps you understand the basics of SEO and Affiliate Marketing", not "Get rich overnight")

General rules
  • Ownership requirement
    • You must own the eBook, method, or course you are selling. Reselling or redistributing another creator’s material is not allowed.
  • Legal content
    • All material - regardless of format (eBooks, videos, PDFs, or other media) - must be fully legal and comply with applicable laws.

eBooks and methods' rules
  • Plagiarism limit
    • No more than 10% of the content may be detected as plagiarized. During review, the seller must provide a plagiarism report from a reputable tool (e.g., Grammarly).
  • File format requirement
    • All documents must be provided in both their original format (e.g. PDF) and a clear text format (.txt) for verification.
    • The only exception to this rule is Excel and video-based materials

Courses' rules
  • Format & deliverables
    • You must specify what the buyer will receive in the sales copy. Mention the following:
      • What is the format of the course? - e.g., is it entirely video or a mixture of videos, PDFs, and other documents?
  • For video courses
    • In the case of a video course, consider addressing the following questions in your sales copy:
      • If it contains videos, what's the quality of the videos? (e.g., "4K screen recording")
      • Is there a voiceover? If yes, consider mentioning whether it's a native speaker, AI voice-over, or a non-native speaker.
      • How many videos are there?
      • What's the duration of the videos?

Monetary claims
  • Mandatory verification
    • If your e-book contains any monetary-based claims, you must provide clear video proof following these steps:
      • Record a screen video while logged into the platform where the claims originate (e.g., Amazon Affiliates, not bank or PayPal accounts).
      • Ensure the entire browser is visible, including the address bar.
      • Refresh every page shown in the video.
      • Select the exact time period for the claims (e.g., Jan 1 – Dec 31, 2020, if claiming $30,000 earned in 2024).
      • Complete the recording in one continuous session without cuts.
  • Thread rejection
    • Failure to provide a compliant video will result in sales thread rejection.
  • Disclaimer requirement
    • If claims cannot be verified, they must be removed from the sales copy.
 
Hosting and dedicated servers​

Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Performance
    • Benchmarks (e.g., page load speeds, I/O rates, connection speeds, etc.)
  • Service features
    • Account management (e.g., root access, full admin vs limited)
    • Scalability - upgrade/downgrade flexibility.
    • Security features (e.g., backups, SSL, firewalls, malware protection, etc.)
  • Buyer guidance
    • Best use cases (e.g., ideal for WordPress blogs, e-commerce, game servers, SaaS, etc.)
    • Limitations/restrictions - any content rules (e.g., no adult, no mass mailing, etc.)
    • Support level (e.g., managed vs unmanaged service)

General rules

The rules below apply to Shared, Dedicated, and Virtual Private Servers (VPS).
  • Transparency & Accuracy
    • All listings must clearly specify hosting type (Shared / VPS / Dedicated) and match the advertising copy.
    • Sellers must provide full details of resources (CPU, RAM, disk space, OS, bandwidth limits, virtualization type for VPS).
    • No false claims about “unlimited” resources unless conditions are explained.
  • Uptime & Service Guarantees
    • If uptime guarantees (e.g., 99.9%) are offered, sellers must back them with a stated SLA (Service Level Agreement).
    • False or unverifiable uptime claims will result in rejection.
  • Resellers & Ownership Disclosure
    • Resellers must disclose that they are reselling another provider’s infrastructure if applicable.
    • Sellers claiming “dedicated servers” must actually control or lease them — not misrepresent shared/VPS as dedicated.
  • Pricing & Billing
    • Prices must be clearly stated, including renewal costs and setup fees.
    • No "bait-and-switch" tactics (e.g., low first-year pricing without disclosing high renewals).
    • Setup fee (if any)
 
Hot Deals​

General rules
  • Ownership
    • You must be the owner of both the service and the thread.
  • Discount requirement
    • Your offer must be at least 30% off the package or service you are linking to.
    • If your official sales thread already includes a discount, you must apply an additional 30% discount to the final price listed there.
  • Price display
    • You must clearly state the discounted price on the coupon.
    • Listing the original price is optional.
  • Linking rules
    • Your coupon must link to your BHW Marketplace thread only.
    • External links (to your website or anywhere outside BHW) are strictly prohibited.
  • Scope of offer
    • Specify whether the discount applies to the entire thread or only to a specific package.
  • Coupon duration
    • You may keep the coupon active indefinitely, as there is no expiration date unless you specify one.
  • Reviews
    • All reviews featured in the Hot Deals thread must originate from your original Marketplace thread.
 
Images, logos, and videos​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Portfolio samples
    • Provide at least 2–3 sample images/videos that reflect the style and quality buyers can expect. Feel free to include more.
      • Note: You are allowed to include a link to a cloud folder that contains your samples. Alternatively, you can scale down the images to fit the requirements for BHW Media and upload any video samples to YouTube (as Private) to embed them into the sales copy.
  • Clarity of offer
    • Listings must explain exactly what the buyer receives (e.g., “1 logo concept + 2 revisions” or “30-second animated explainer video”).
  • Clarity on the quality
    • Mention what quality images and/or videos the buyer would receive - e.g., 4K videos, PNG/PSD files, etc.
  • File deliverables
    • Specify formats (e.g., PNG, SVG, MP4, PSD, After Effects project file if included).
  • Revisions
    • Specify how many revisions you offer (if any).

General rules
  • Original work only
    • You or your team must create all designs/videos. Reselling pre-made templates or stock content without value-added customization is prohibited.
  • Rights & licensing
    • If stock footage, fonts, or templates are used, you must have the proper license and clearly disclose this in your sales copy.
  • AI-Generated content
    • Allowed only if it is clearly disclosed in the listing. You must confirm that you have commercial rights to the AI output (which depends on the used AI tool and its terms of use).

Logo design and editing rules
  • Logos cannot be stolen.
  • Text logos cannot use pre-made fonts.
  • Graphic logos must be delivered up to the advertised quality.

Image editing rules
  • Professional work only.
    • Image editing services must be professional.
  • Possible rejection reasons
    • Random streaks.
    • Warped objects, especially in the background.
    • Random text.
    • Colour imbalances (e.g., too yellow, too blue, etc).
    • Pixelation that wasn't present in the original image.
    • Doll-like skin.
    • Exaggerated colours.
    • Unrealistically white teeth.
    • Etc.
 
Proxies & VPNs​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Service overview
    • Specify the type of proxies offered — Datacenter, Residential, ISP, Mobile, Rotating, or Static.
    • Indicate whether they are shared, semi-dedicated, or private (dedicated).
    • Mention supported protocols (HTTP/SOCKS4/SOCKS5).
    • Clearly state target audience or use cases - e.g., scraping, social media, sneaker bots, SEO tools, etc.
  • Technical details
    • Proxy location coverage (countries, cities, or global pool).
    • Rotation policy - how often IPs change (on request, timed, per session).
    • Bandwidth limits — unlimited or capped per plan.
    • Authentication methods - "user : pass" or IP whitelisting.
    • Speed benchmarks (e.g., “avg. latency under 100ms”).
    • Uptime guarantee (e.g., “99.9% uptime”).
  • Account & managemant
    • Include info about your dashboard or control panel - e.g., IP management, usage stats, etc.
    • Mention API availability for developers or automation.
  • Quality assurance
    • Clarify whether proxies are unused IPs or recycled.
    • Indicate if they comply with major platforms (e.g., not banned on Google, Instagram, etc.).
    • Provide test results or offer trial proxies for verification.
  • Support & reliability
    • Mention support availability (hours, channels, average response time).
    • Highlight replacement policy for dead or slow proxies.
    • Offer setup help or usage guides for new users.
  • Verification
    • Include company registration or business info (if available).
    • Share benchmarks or screenshots of dashboards, uptime graphs, or speed tests.
    • Emphasize no logging or privacy policy if relevant.
  • Additional sections
    • Use comparative metrics (e.g., why your proxies outperform others/competitors)
    • Add use-case examples (e.g., "Ideal for web scraping")
    • Include FAQs to reduce pre-sale questions.

General rules
  • No IP leaks
    • Your proxies or VPNs must never expose a marketplace moderator’s real IP address under any circumstances. This includes when using your dashboard, API, or configuration tools.
  • Performance integrity
    • If you advertise specific upload/download speeds, they must be accurate and verifiable during testing.
  • Website compatibility
    • Your service must work properly with all websites or platforms you list in your thread. Do not claim compatibility with sites you haven’t tested.
  • Thread structure
    • You may combine all your proxy and VPN offerings in a single sales thread or separate them by infrastructure category:
      • Mobile Proxies (3G / 4G / 5G)
      • Residential Proxies
      • Datacenter Proxies
      • ISP Proxies
    • You cannot create multiple threads for subtypes within the same category.
      • Example: 4G and 5G proxies must be combined under one Mobile Proxies thread.
  • Transparency
    • In your sales thread, clearly specify the proxy origin, rotation type (if applicable), authentication method, and location coverage.
 
SEO & Link-Building​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Service overview
    • Describe the type of service clearly.
      • e.g., guest posts, PBN links, niche edits, HARO links, outreach-based, web 2.0s, local citations, etc.
    • Indicate whether links are manual, automated, or mixed.
    • Define the main goal
      • e.g., traffic growth, authority building, ranking boost, local SEO, etc.
    • Mention target audience
      • e.g., agencies, affiliates, local businesses, bloggers, etc.
  • Metrics & quality standards
    • Include domain metrics you guarantee or target
      • e.g, DA, DR, TF, CF, traffic (Ahrefs/Semrush data).
    • Specify content source
      • Do you provide articles, or does the buyer supply them?
      • If you provide the content, what's the content quality (e.g. spun, AI, native, etc.)
    • State link type
      • e.g., do follow/nofollow, contextual, homepage, footer, etc.
    • Indicate if links are indexed and whether you include an indexing service.
    • Mention spam checks or filters (e.g., no PBN, no penalized sites, niche relevance).
  • Transparency & reporting
    • Outline the reporting format
      • e.g., Excel/Google Sheet, sample preview, anonymized links, or full disclosure.
    • Clarify if you provide live links or proof of placement (screenshots, URLs).
    • State turnaround time clearly.
      • e.g., per batch, per campaign, or per order.
  • Process & delivery
    • Explain the workflow
      • e.g., outreach, content writing, placement, QA.
    • If it’s a custom campaign, describe how you gather client input (anchors, URLs, niches).
    • Mention whether you use real outreach or private inventory.
  • Pricing & packages
    • Offer transparent package breakdowns
      • e.g., number of links, metrics range, price, etc.
    • Clarify bulk order discounts or agency partnerships.
    • Include revision or replacement policy
      • e.g., link removed/replaced guarantee.
    • Mention the delivery time per package.
  • Credibility
    • Include relevant BHW testimonials (following the outlined process in the "General Marketplace rules - Mandatory requirements" section or case studies (real data).
    • Show before/after ranking charts or traffic improvements
    • Indicate experience level
      • e.g., years in SEO, team background, verified results.
  • Additional sections
    • FAQs
    • Provide a sample report.
    • Provide review copies and requirements
      • e.g., who can apply for one, how many are available, for how long, etc.

General rules

Private Blog Networks (PBN) rules​
  • Staff report requirement
    • You must provide the full backlink report to the reviewing moderator, even if such reports are not normally shared with customers.
  • Accurate metrics
    • Any advertised domain metrics (e.g., DA, DR, TF, CF, RD, traffic) must match the actual results delivered in the final report.
  • Domain age accuracy
    • The advertised domain ages must correspond to the domains actually used in your network.
  • Live link requirement
    • All backlinks must be live and accessible at the time of review. Dead or missing links will be treated as non-delivery.
  • Content integrity
    • The content placed on PBN sites must be delivered exactly as advertised (e.g., in terms of length, quality, uniqueness, and niche relevance).
  • Footprint checks
    • All PBN services will be reviewed for common network footprints
      • e.g., shared themes, hosting patterns, WHOIS data, outbound link overlap).
Guest posts rules​
  • Full site list required
    • You must provide the complete list of websites where your guest posts will appear for review before approval.
  • No PBNs disguised as guest posts
    • You may not advertise or deliver Private Blog Network (PBN) sites under a guest posting label.
  • Accurate metrics
    • Any domain metrics advertised (e.g., DA, DR, TF, CF, traffic) must match the actual results delivered in the final report.
  • Domain age accuracy
    • The advertised domain ages must correspond to the domains actually used for placements.
  • Live link requirement
    • All guest post links must be live and accessible at the time of review. Dead or missing links will be treated as non-delivery.
  • Outreach verification
    • You must demonstrate your outreach process (e.g., sample emails or method overview) to confirm that placements are obtained legitimately.
  • Content integrity
    • Articles must be delivered exactly as advertised, including promised length, quality, and niche relevance.
  • Staff report requirement
    • You must provide a full backlink or placement report to the reviewing moderator, even if such reports are not normally shared with customers.
Niche edits rules​
  • Verifiable edits required
    • Every article used in your service must show a clear, verifiable change where the link was placed. If we cannot confirm the edit, the service will be rejected.
  • Accurate domain age
    • The websites used must match the advertised ages and metrics at the time of review.
  • Outreach verification
    • You must demonstrate your outreach process (e.g. email samples or placement method) to confirm legitimate contact with site owners.
  • No injected links:
    • Unauthorized or “injected” links added without the site owner's consent are strictly prohibited.
  • Staff report requirement
    • You must provide a full backlink or placement report to the reviewing moderator, even if such reports are not normally shared with customers.
Web 2.0 rules​
  • Niche relevance
    • Niche-relevant images must be genuinely relevant to the topic, not loosely related or generic.
  • Content delivery
    • Content must be delivered exactly as advertised, including length, quality, and structure.
Blog comments rules​
  • Staff report requirement
    • You must provide a full backlink or placement report to the reviewing moderator, even if such reports are not normally shared with customers.
  • Metric transparency
    • If you advertise high DA/PA/authority placements, you must clearly define what “high” means (e.g., DA 40+). Vague or undefined metric claims are not allowed.
  • Manual work verification
    • If your service is advertised as “manually done”, it must be entirely manual — no software or automation tools (e.g., ScrapeBox) may be used. If detected, the service will be rejected.
Third-party metric increasing services rules​
  • Staff report requirement
    • You must provide a report on the backlinks that you used in order to increase the metric (even if such reports are not normally shared with customers).
 
Last edited by a moderator:
Social Media​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Service overview
    • Clearly define the type of service
      • e.g., account growth, content creation, management, engagement, scheduling, influencer marketing, or paid campaign setup.
    • Specify supported platforms
      • e.g., Instagram, TikTok, YouTube, Facebook, X (Twitter), Threads, LinkedIn, etc.
    • Describe the main outcome or goal
      • e.g., followers, engagement, branding, conversions, or traffic.
    • State whether it’s manual work, AI-assisted, or automation-based.
  • Method & approach
    • Explain how you achieve results
      • e.g., organic strategy, targeted engagement, ads, collaborations, or bot-assisted systems.
    • Clarify whether methods are TOS-compliant for the platform.
      • Mention any geo/niche targeting options
        • e.g., “real followers from the US beauty niche”
    • Indicate if content customization or brand strategy is included.
      • If it is, do you charge extra for it? What's the price? Be specific and explicit.
  • Deliverables & reporting
    • List exactly what buyers receive
      • e.g., followers, posts, engagement, reach, analytics, etc.
    • Include report samples or examples (if applicable).
    • State turnaround time and delivery frequency (one-time boost vs ongoing management).
    • Explain whether post-scheduling or content planning is part of the service.
  • Quality & transparency
    • Distinguish real vs. bot followers, and be explicit about the source.
    • Clarify the expected retention rate for followers or engagement.
    • Mention content originality
      • e.g., AI-generated, curated, or created in-house.
    • Indicate if you include caption writing, hashtag research, or trend tracking.
  • Pricing & packages
    • Show clear package tiers
      • e.g., Basic / Standard / Premium or monthly plans
    • List what’s included per package
      • e.g., number of posts, followers, engagement actions, etc.
    • Mention refund, replacement, or refill policies (especially for growth services).
    • Clarify subscription or renewal options for ongoing services (be fully transparent about it)
  • Proof & results
    • Include screenshots, analytics, or growth charts (blurred if needed).
    • Add testimonials or case studies showing engagement improvement or reach expansion.
    • If offering paid ad management, show example results (CTR, CPC, etc).
  • Compliance
    • State explicitly if the service complies with platform rules
      • e.g., no fake engagement, no spam tactics.
    • Warn buyers if results require risk acceptance
      • e.g., automation-based services.
    • Disclose if using third-party tools, APIs, or accounts.
  • Additional sections
    • Include a short FAQ with common questions
    • Mention if you offer review copies, if so, do you have any criteria?
      • e.g., only Jr VIP members with over 500 posts


General rules

Below are the rules for Social Media Growth services.
  • Follower authenticity
    • You must clearly state whether the accounts are grown using real or fake followers. Misleading claims will lead to rejection.
  • Source disclosure
    • You must disclose the growth method so buyers understand what’s being delivered.
      • e.g., organic engagement, paid promotion, "mother/child" method, etc.
  • Growth tracking
    • The account’s growth must be tracked and verifiable through screenshots, analytics, or platform insights.
 
Social Media Panels (SMM)​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Service overview
    • Specify the type of panel service
      • e.g., followers, likes, views, comments, engagement, etc.
    • List supported platforms
      • e.g., Instagram, TikTok, YouTube, X (Twitter), Facebook, Threads, etc.
    • Mention the delivery method
      • e.g., API integration, panel dashboard, manual delivery, etc.
    • Clarify whether the panel is reseller-friendly or single-user access.
  • Panel & dashboard details
    • Include a demo or screenshot of the panel/dashboard interface.
    • Specify features available
      • e.g., order management, analytics, delivery tracking, reporting, etc..
    • Mention user limits (if any)
      • e.g., max orders per day, IP restrictions, etc.
    • Highlight automation options (if any )
      • e.g., scheduled orders, auto-refills).
  • Service metrics & quality
    • Clearly define the delivery speed for different services
      • e.g., instant, within hours, or per batch.
    • Specify accuracy/reliability
      • e.g., guaranteed numbers delivered vs. requested.
    • Clarify retention rates
      • e.g., followers retained after 30 days.
    • Include quality control measures (if any)
      • e.g., filtering fake accounts, geo-targeting, device types, etc.
  • Security & compliance
    • Disclose if automation or bot-based delivery is used.
    • Mention any platform-specific restrictions
      • e.g., adult content, regional limitations, etc.
  • Buyer guidance
    • Explain ideal use cases
      • e.g., agencies, small businesses, social media marketers, etc.
    • Mention expected outcomes
      • e.g., what buyers can realistically expect from each service.
  • Additional sections
    • Include sample orders or dashboard screenshots.
    • Add an FAQ section addressing the most common questions.
    • Highlight any extra features and what separates your SMM panel from the competitors.

General rules
  • Transparent pricing
    • You must clearly state the price ranges for each individual service
      • e.g., YouTube likes $0.20–$0.25.
    • Price ranges apply only to individual services, not the panel as a whole.
  • Review access:
    • Accounts provided for moderator review must include a test balance sufficient to verify functionality.
  • Operational requirement
    • SMM panels must have complete, fully functional websites with working payment, order, and delivery systems at the time of review.
 
Signatures​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Overview
    • Clearly state the type of signature space you offer
      • e.g., 2 lines of text and links, banner, etc.
  • Exposure & reach
    • Include estimated exposure metrics
      • e.g., average post frequency, daily/weekly visibility
    • Mention the target audience relevance (which subforums you spend your time in)
      • e.g., crypto subforum, Black Hat SEO subforum, AI, etc.
  • Signature design & copy
    • Clarify if you provide design and text creation, or if buyers must supply their own.
  • Pricing & duration
    • Specify the duration of placement
      • per week, month, or campaign length.
    • State cost
      • Note: minimum asking price is allowed
    • Mention any discounts for bulk or long-term placements.
  • Support & communication
    • Clarify what happens if a forum changes its signature rules mid-campaign.

General rules
  • Listing fee
    • Want-to-sell signature threads are listed at the standard $30 listing fee.
  • Placement
  • Disallowed
    • As of January 10, 2024, want-to-buy signature threads are no longer permitted in the marketplace.
    • Please post all want-to-buy requests in the Want To Buy section instead.
 
Last edited by a moderator:
Web Design & Web Development​


Good to have in the sales copy

Below, you will find common sections that are often included in similar sales threads. Note that they are not mandatory but are considered beneficial.
  • Service Overview
    • Clearly state whether you offer design, development, or both
      • e.g., UI/UX design, front-end, back-end, full-stack, etc.
    • Mention types of websites
      • e.g., business sites, eCommerce, landing pages, portfolios, blogs, forums, SaaS, or custom web apps.
    • Specify platforms or frameworks
      • e.g., WordPress, Shopify, Wix, Webflow, React, Laravel, custom HTML/CSS, etc.
    • Outline main goals
      • e.g., conversion optimization, speed, SEO-friendly build, rebranding, etc.
  • Portfolio & examples
    • Include live samples or screenshots of previous work (obscure sensitive client info if needed).
    • Show before/after comparisons if offering redesigns.
    • Mention the industries served
      • e.g., tech, real estate, creative, health, etc.
    • Provide a link to the demo or staging environment if available.
  • Process & workflow
    • Describe how you work - from concept to launch.
    • Example stages:
      • e.g., discovery → wireframe/mockup → development → revisions → final delivery.
    • Mention the tools used
      • e.g., Figma, Adobe XD, VS Code, Elementor, etc.
    • Include revision policy - how many rounds of edits are included?
  • Technical details
    • Specify responsive design support
      • e.g., mobile, tablet.
    • Mention page speed optimization
      • e.g., Lighthouse, GTmetrix scores.
    • List core technical deliverables
      • e.g., clean code, SEO tags, schema markup, accessibility compliance, SSL setup, etc.
    • If offering web apps, include stack details
      • e.g., database, hosting, APIs used.
  • Pricing & packages
    • Provide package breakdowns
      • e.g., Basic (1-page), Standard (5-page site), Premium (custom features), etc.
    • Clarify what’s included
      • e.g., hosting, domain, maintenance, content upload, revisions.
    • Indicate timeframes - estimated delivery per package.
    • State add-on costs
      • e.g., animations, CMS integration, eCommerce features, or extra revisions.
  • Ownership & handover
    • Clarify who owns the files, code, and assets upon completion.
    • Mention if source files (PSD/Figma/code) are provided.
    • Indicate the handover process
      • e.g., migration, deployment, or login details.
    • Include an optional post-launch support period
      • e.g., 30 days for bug fixes
  • Maintenance
    • State whether you offer ongoing maintenance
      • e.g., updates, backups, security monitoring.
    • Mention training or documentation for the client (if any)
  • Credibility & trust
    • Include experience background
      • e.g., years active, tech certifications, or client base.
    • Highlight security & privacy measures, especially if handling user data.
  • Additional sections
    • Offer a mockup preview before order confirmation.
    • Include an FAQ to answer the most common questions.
    • Add add-on services (with pricing)
      • e.g., logo design, branding kit, copywriting, or SEO setup.

General rules
  • Content
    • Indicate if you will also provide the content for the website
    • If yes, you must include pricing.
      • The content cannot be plagiarized.
  • Original copyrighted graphics
    • Websites cannot use any copyrighted images, graphics, or logos.
  • Standards
    • Websites must be delivered up to the standards advertised.
    • Bespoke web design requirements
      • These services cannot use pre-built themes; everything must be custom-made.
    • WordPress web design requirements
      • A pure/simple WordPress theme installation cannot be advertised as a "web design" service.
 
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