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Testing ads with CMP ? (facebook)

Discussion in 'Social Networking Sites' started by Mc Bruce Lee, Apr 23, 2013.

  1. Mc Bruce Lee

    Mc Bruce Lee Junior Member

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    Hi

    Lately I have been learning about facebook marketing so I started to run ads, and I had a very bad result. I got like 2 like and I lose 12 euro. So I went through internet to learn more about facebook ads. I hear many people saying stuff like : 'You have to test your ads with CMP' I dont know exactly what they mean.

    I though They meant that If your CMP rate is good then you can change it into CPA. I am not sure though.

    WHat is average CMP rate when it comes to Facebook ads.

    Thanks in advance
    cheers
     
  2. adrianfl

    adrianfl Registered Member

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    Yes or No ?
    Just to clarify, is not CMP si CPM ( cost per mile ),you pay per 1000 impresions not for clicks, anyway im not into facebook ads so i cannot help you with the rates.
     
  3. Reyone

    Reyone Elite Member

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    Ads on Facebook do work, and they work really well, however, to get the first likes you will need to pay quite a lot more, but over time, your campaign will receive a lot of real likes for few $.

    For one of my "get likes" campaign I have spent a total of $180 so far ($10 a day); the first day I received 15 likes, the second 40 and then it gradually increased until I reached the 100 likes a day around day 7-8. Now I am some days hitting the 200 likes for just $10 bucks, usually I get 80-150/day

    /e: btw, doing CPC for likes is absolutely stupid. Unless you are targeting a super tiny niche.
     
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  4. Mc Bruce Lee

    Mc Bruce Lee Junior Member

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    Ah yes sorry CPM
    Thx for the correction
     
  5. Mc Bruce Lee

    Mc Bruce Lee Junior Member

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    Ah Like that Coz I didn't had any like So I DELETED the whole camp, instead of just deleting the ads or changing them. anyway thx for the help will continue with the journey
     
  6. Kimball

    Kimball Newbie

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    If your cost-per-click is good, you want to go to cost-per-thousand. Test your ad with CPC.