I know this is tough for most of you that have been hit by the updates and its an easy excuse to bitch and moan about how "its googles fault" that your rankings have dropped. GET OVER IT! "Have a Coke and a smile and shut the fuck up." - Eddie Murphy To be good at SEO you have to be ahead of the game. Everyone had ample warning this was coming. Adapt, change and overcome to get back in it. Whining about how Google is evil and all this shit is going to get you nowhere. Threads talking about "taking out google" will get you NO WHERE! Put your head to the grindstone and get back in the game. The average person has no idea what is going on and will continue to use Google for their searches. As long as people are using google, you need to continue to be flexible with updates and be well out ahead before it happens. Now get back on the horse and kill it!