Hey! I decided to make a website two weeks ago, bought a wordpress theme, domain name, etc... It's a website about pugs. I know i'm not gonna get rich with that topic but i just want a bit of money and earn some experience for my next website(s). So before creating my website, i read some stuff about keywords research but i'm a complete beginner and i think i misread it. I thought i just had to make a research about a niche, take one keyword with low competition, good monthly searches and good suggested bid and make the website and posts only about that keyword. But i guess i was wrong (or partially?) right? Let's say i made a post about pugs hair loss. The title is "My pug is losing his hair. What can i do?" and i used "pug is losing his hair" as main keywords in wordpress SEO by Yoast. Did i make a mistake? Is that a long tail keywords? Now is it ok to just use the main keyword (pug) in every post and not a single another keyword? Now i have one question about the google keyword planner. I don't really understand what is the "suggested bid". I read a lot of posts saying it has to be high enough but i'm not sure why. Does it have something to do with adsense? Let's say my suggested bid is 1$ for my keyword, does it mean it will display ads about that keyword making me earn approximately 1$ per click? I have a lot of questions but i'm kinda lost and it's a complete mess in my head now. I hope you understand what i'm trying to ask. Thanks!