So Google shadowban is a thing?

notNewB

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We have an e-commerce website that used to receive ~200k monthly visitors. Most of the traffic comes to 4-5 big pages. In early October, 2 biggest of these pages stopped receiving organic traffic. They lost all keywords. They used to rank for almost two years. These are clean pages with high dwell time.

If you search these 2 pages on Google by "site:" they show up. And the search console says they are on Google. But they ain't there if you organically search any keyword they used to rank for. Pages are in the index but not in the SERPs.

We spent a month looking for the solution. They were failing the core web vitals, we fixed that. We noticed that someone built 25k subdomain pages (like googlehack_142005.betterliferoleplay.uk) and 301 redirected them all to our website, to all of our pages. None of these load, nor do they actually redirect to our website. We saw them on Semrush reports, and some of them appeared in Search Console's links report as well. We disavowed them all two weeks ago.

These two pages were even removed from rich results. Like this:

1699864645641.png


When you search our domain name, these two pages were among the biggest categories that pop up under domain name on the SERP. Now they are gone, other 3 are still there and the two are gone.

This is nothing but shadowban. We didn't receive any notificiation or manual penalty notice. Search console inspection says the pages are working fine and no issues about them.

What can we do in this situation? Give the disavow tool some more time? Try changing the links of the pages? Or what are the other options?
 
Faced the same issue for a year. After a domain migration (which was done flawlessly) my site wasn't showing in SERP for a given keyword even though before the migration it was doing pretty well.

The website wasn't showing in SERP even after adding the website name after the keyword.

This migration coincided with the recent core and spam update from the last year.

I realized that Google flagged my website at a domain level. Even though some content was good, most of it was bad, and Google flagged the entire website because of that.

Took me years to realize the content was actually bad and not meeting the user intent. We learn from mistakes.

After a year of rewriting the whole content now the website is recovering after one year. Seen an increase even after the last updates.

You really need to know how to build those pages to meet the user intent.. otherwise Google won't rank you even if you believe your content is much better than the rest.
 
Yes, Google shadowban is a real phenomenon in which a website or web page is removed from Google's search engine index without the website owner's knowledge.
 
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