Don’t be intimidated- it sounds like you are already convinced of failure and you know what they say - aim for failure, and you will surely hit it.
The fact that you know this competitor is coming puts you in a strong position - if they are big and very well known then I’m guessing you know more about them than they know about you.
Start working on your strategy right now and stay those few steps ahead.
Depends on niche. Black hat you can resort to unethical methods to shut them down. White hat you have to re-think your marketing strategy and get more serious about it. Worst thing you can do is roll over and let it be easy for them to win.
Really can't stress enough on what @davids355 and @BassTrackerBoats have said. It's all about the mind. Judging from your post I'd say you've already lost OP. But there is a quick way to change that, grow a pair and get back out there.
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