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SERP Rank Trackers - Distorting Keyword Value?

Discussion in 'Black Hat SEO' started by Lawrencess, Mar 7, 2012.

  1. Lawrencess

    Lawrencess Junior Member

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    How do the popular cloud SERP rank trackers gather their data? Do they use a proxy to do a google search each and every time it updates the rank? Or do they use some other method I am unaware of. If they search on google.com.au using an overseas IP, are these still tallied as local searches?

    I run a few niche offline businesses. Market research, and proper keyword research is vital to targeting my SEO efforts. Some keywords may only have 1 or 2 daily searches, but bring in thousands of dollars of revenue a week.

    My concern with the cloud rank trackers, is if they are updating every hour, and I am tracking my rank and my competitors rank, and he is doing the same, that is over 100 extra daily searches for the keyword.

    This has the potential to drastically over-inflate the value of a keyword, and waste a lot of peoples money chasing phantom searches.

    Is this a valid concern or am I just being mental?
     
  2. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    I don't think you are being mental but you may be over thinking things... I doubt any rank tracking service will tell you exactly how their back end works.

    Typically a rank tracker will not give you competition/searches but rather where your KW ranks for your particular site.
     
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  3. Lawrencess

    Lawrencess Junior Member

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    I understand this, but if they gather this data by providing a search, and then capturing the result, google.com will record a search for that keyword.

    Later, when doing keyword research with other tools, the data will be padded with such phantom searches.
     
  4. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    A rank tracker tracks ranks of KWs tied to a url.

    I'd share the backend process my partners would have my head on a platter.
     
  5. Lawrencess

    Lawrencess Junior Member

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    Thanks so much for your input. Seems like I am a bit mental!
     
  6. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    Nah, you're not mental... you are just looking deeper than you need to do and that is not a bad thing at all.

    I commend you for your efforts to know exactly what is going on behind the scenes.
     
  7. the_demon

    the_demon Jr. Executive VIP

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    It will inflate the search volume slightly or more depending on how many people are tracking the keyword.