Happy new year everybody. It may be a coincidence, however I've noticed a relative increase in my SERP while on holidays. It happened this holiday period and last summer. It may be a coincidence but during that times i stopped everything I usually do regarding my website. I almost everyday log in my G webmaster tools account and G analytics to see the traffic. I also check my SERP for several keywords and click on my link on the results. I also add 2-3 posts every week, post them on facebook, twitter and G+ etc. I am currently on 3rd page on G (used to be on 4th before holidays and 6th before summer) on a medium-competition keyword. I don't do something special regarding SEO since I'm new to this. I just do simple white-hat stuff, social media etc. The question is would that improvement on SERP be related to stopping stuff i usually do? or has something to do with login to webmaster tools etc? Or i shouldn't click on my link on the SER? Has anyone else noticed something similar?