SEO - Year in Review 2019

habibsoft

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Website
hrlimon.com
  1. Quality & Long-Form content dominated

  2. New in structured data: FAQ, How-to & Q&A

  3. Zero Click searches: Google Searches ending without a click to website content hit an all-time high, more than 50%.

  4. March 2019 Broad Core Algorithm Update: favour of authoritative sites

  5. June 6 Site Diversity Google Update: No longer display more than two SERP results from the same domain

  6. E-A-T (Expertise, Authority, Trustworthiness): Increasing E-A-T, an important search quality rating guidelines from Google

  7. Speed report in Search Console

  8. Voice search: Searchers start with how, what, where, when, why, who, & adjectives like best, top, new, good, free, easy.

  9. Featured snippets & Accelerated mobile pages-Importance of Ranking

  10. Star ratings Disappeared.

  11. Crawling, Indexing & Ranking
  • Mobile-first indexing: Google's preference for mobile-first indexing.

  • No longer directives in robots.txt: You need to no longer depend on the no index mention in your robots.txt file.

  • New link attribute: Google introduced rel=”sponsored” as paid & rel=”ugc” as user-generated content, rel="nofollow" would be included for ranking than directive

  • Stopped supporting rel1;prev/next markup

  • Multiple H1 tags on a page would not trip up Google’s systems.
 
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