Hi everybody! I am a sucker for new tools. I must have tried most of the SEO tools that came on the market during the past 15 years. Yet, I almost always end up getting rid of them. They either don't work as advertised or I find not using them regularly enough to justify their (often exorbitant) price tag. When I look back, the tools that I tend to use regularly (i.e. almost daily) are usually those that are free. Most often I use these two: Google Analytics Google Search Console Question: What tools do you use daily? And, what are you using it for?