SEO Needed

What is the best way to increase my google rank and gain more customers through local SEO enhancement? willing to pay for packages just do not know which package is reliable and effective for local SEO.

I run a Masonry Company and want more customers to reach out to me. How can I get better customer conversion through google?

awienen said:

I run a Masonry Company and want more customers to reach out to me. How can I get better customer conversion through google?

Click to expand...

Great!

I have a couple of questions for you.
Have you analyzed your competitor's keywords and backlinks?
Did you build any backlinks for your website?
Is your website is new or old?

Then, you have to build backlinks from Foundation links, Guest Post Outreach (No re-purposed domains, PBNs, or link farms), Hi-Quality PBN.
If you have a budget run a facebook campaign and convert more local customers.

1. No, Whats the best tools to analyze my competitors?
2. No, How can I build backlinks or what is the best package offered to have them built?
3. New website
4. I have ran some campaigns on FB but they were not effective and did not convert any customers.

similarweb and serpstat

I know through a team that can support this for you

awienen said:

What is the best way to increase my google rank and gain more customers through local SEO enhancement?

Click to expand...

• Website optimization
• Mobile optimization
• Tier 1 business listings
• Local business citations
• Social media signals
• Data aggregators
• Video marketing

Just to name a few, i am sure there are others.

awienen said:

willing to pay for packages just do not know which package is reliable and effective for local SEO.

Click to expand...

There are a couple of BHW members who specialize on Local SEO. Check out their sales threads, take some time to browse through the latest reviews, PM them and ask for samples and more detailed info and/or if you have any questions about their services.

BST #1 by @dividebyzero
BST #2 by @luckyman

[QUOTE="awienen, post: 12471404, member: 1290965"I run a Masonry Company and want more customers to reach out to me. How can I get better customer conversion through google?[/QUOTE]

• Optimize your website for all devices
• Speed up your website page loading speed (@Veil123 will help you there )
• Make sure your checkout process is fast
• Your page design must be built having UX in mind
• Add appealing and eye-catching CTA buttons
• Your content should be optimized for social media (Add social media share buttons)
• Engage with your social media audience (running contests, polls, giveaways are great for this)
• Keep posting regular content
• Don´t send you customers through a shitty funnel - Optimize it also for conversions (hire a professional web designer and copywriter for this.
• Keep optimizing your target audience, build a "persona" that has the same characteristics, interests, problems, etc as your targeted audience and focus all your marketing efforts to satisfy his/her needs
• Publish engaging videos showcasing your product or service
• Build customers testimonials (videos are awesome for this)
• Add some scarcity to your offers
• And, ultimately, run recurrent A/B testing. Don´t just settle with a single and static strategy. You need to constantly keep testing new ways, approaches, and angles until you find the best formula for your business.

Hope this helps,

Cheers!

awienen said:

1. No, Whats the best tools to analyze my competitors?.

Click to expand...

Ahrefs

awienen said:

2. No, How can I build backlinks or what is the best package offered to have them built?.

Click to expand...

Ahrefs has one of the best blogs and youtube channels on how to properly build powerful white hat links.

Ahrefs articles on link building
Ahrefs YouTube Playlist on Link Building

awienen said:

4. I have ran some campaigns on FB but they were not effective and did not convert any customers.

Click to expand...

Show the details of your adsets to check what you did. Also, you can have a perfectly optimized adset but there may be many other factors that may influence your lack of results.

Roger Marquez said:

There are a couple of BHW members who specialize on Local SEO. Check out their sales threads, take some time to browse through the latest reviews, PM them and ask for samples and more detailed info and/or if you have any questions about their services.

BST #1 by @dividebyzero
BST #2 by @luckyman

Click to expand...

I second this recommendation, not everything applies to the dot for your masonry biz, but the BST's quoted both seem clean.

OP, you're going to get a lot of people PM'ing you like hounds - I wouldn't talk to anyone unless they have a BST (Sales thread open) for the services they provide. If you plan on learning and doing some of the work yourself, ask away in the forum or PM the people you think may have the knowledge. I deal with a lot of Canadian local businesses on the west coast and while I'm not taking on any clients - you're welcome to ask me questions and I can point you in the right direction.

And please don't listen to anyone telling you to "just buy some PBNs"

nightflower said:

And please don't listen to anyone telling you to "just buy some PBNs"

Click to expand...

I also second this. Don´t get me wrong, PBNs are a great way to increase your website authority and rankings in SERPs but take into account that they are still a black har link building technique that carries a risk. I would focus my link building efforts on white hat techniques. There are a bunch out there you can try out that are better choices than PBNs, especially in the long run. Google isn´t stupid and it´s just a matter of time before they roll an update making PBNs an obsolete option.

Some of the white hat link building techniques I highly recommend you to focus on are...

GUEST BLOGGING
SKYSCRAPER TECHNIQUE
BROKEN LINKS
UNLINKED MENTIONS
LINK RECLAMATION
“STEAL” LINKS FROM LOWER AUTHORITY WEBSITES
RESOURCE PAGES
Roundups Pages
Get links from the companies with whom you have existing relationships
Get listed on relevant best X in Y lists
Look for pages that mention multiple competitors… but not you
Get forum links
Repurposing content
Link building from irrelevant 301 redirects

Hope this helps!