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SEO For an eCommerce Site

Discussion in 'White Hat SEO' started by TrendUp, Jul 27, 2017.

  1. TrendUp

    TrendUp Newbie

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    I have an online clothing ecommerce store through shopify. Was wondering the best type of SEO for my website? The keyword research is a bit hard since its very competitive.

    What the best way to go - Social bookmarking? Backlinks? PBN? etc...

    Thanks for any input !
     
  2. cocoholo

    cocoholo Regular Member

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    Start on-page (metas, description, keyword). Some people don't give a sh*t with unique content but I do. Off-page, you can do the usual stuff.
     
  3. randybishop

    randybishop Elite Member

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    If you have very competitive keywords you should just bite the bullet and buy ads, Google Product Listings is a good option.
     
  4. liveforseo

    liveforseo Junior Member

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    Real guest posting is the way you can be safe with upcoming google updates and your site will rank slowly in search engines. I suggest dont go with blackhat method of link building like PBN or automated link building software if you love your site and business.
     
  5. sinelogixweb

    sinelogixweb Newbie

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    There’s no question that ranking higher than your competitors on Google is a must. But, what if you don’t know the SEO tips and tricks that will get your e-commerce site to the top? If you’re missing out on clicks, you’re probably also missing out on sales.
     
  6. St.

    St. Newbie

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    One of my clients is a major Ecommerce Site. A good hack is to find out what the #1 ranking site is using for titles and meta descriptions and replicate that on your site. Usually adding something like "Buy XYZ Online" is a good idea.
     
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  7. latergator

    latergator Newbie

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    If you are a brand then you should do on-page and then move on to BRANDING. You want people to search for your brand name not just the niche keywords. Social media marketing is the best way forward as well as general marketing to other fashion websites, blogs, Youtube channels etc for links. Start an affiliate program if you have to to encourage bloggers to build links naturally for you on their websites. Once you start marketing your brand then you'll be surprised how many people will start reaching out to you for free "sample" clothing in exchange for reviews.

    Note that this can also work if you have a resller store that sells multiple brands. Just work on branding your online store. Social media is a lot of work but it's the "free" way of marketing your products. Be prepared to put in the work because it really is a lot of work unless you have the cash to do ads.
     
  8. Mark Anthony

    Mark Anthony BANNED BANNED

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    What does PBN do?
     
  9. MatthewGraham

    MatthewGraham Regular Member

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    A PBN is a private blog network. PBN websites are websites that you've created for the main purpose of linking to other sites to help them rank.

    Look up PBN/Private Blog Network in the BlackHatWorld search (and also read the sticked threads) and you'll find a lot of information on PBNs.
     
  10. menoah

    menoah Newbie

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    Link building is highly beneficial and crucial for any online fashion website no matter whether you are using Magento, WordPress or Shopify.

    I know the following two type of back links are best in my opinion,

    - Natural ‘editorial’ links from other companies, brands and people that genuinely want to share your website and products.

    - Manually reaching out to bloggers, websites or directories with a value proposition or link request.
     
  11. SafePBN

    SafePBN Newbie

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    Try going for niches first if it is too competitive, think something specific like "cute flower tshirts" or "red frame sunglasses".
    Also, I changed my store from shopify because of the "collections" part in the url, I believe it makes seo harder but I would do your own research on it.
     
  12. carlbrewster

    carlbrewster Newbie

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    Back linking Plus Adwords is a good option
     
  13. Parker2010

    Parker2010 Jr. VIP Jr. VIP

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    To begin with your should go for Long Tail Keywords (or low competitive keywords). So, your objective should be to index your website in Google. Once you see some indexing, you can jump to medium/high competitve keywords.

    Follow Diversify Links Strategy:

    Unique web2.0 descriptions
    Unique blogs with word count 800-1200 and submissions. Publish 10-20 blogs/month
    Edu Links
    Tier 2 submissions
    Profile Links
    Social Media - High DA submissions
    High DA Blogs Submissions and so on.

    Hope that works for your eCommerce website and improves google ranking.

    Good luck,
    Steve
     
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  14. timothyc3r

    timothyc3r BANNED BANNED Jr. VIP

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    Try to add broken link building
     
  15. TrendUp

    TrendUp Newbie

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    What did you switch to, wordpress woo commerce?
     
  16. Parker2010

    Parker2010 Jr. VIP Jr. VIP

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    Can you describe "What is Broken Link Building" and Advantages, please?
     
  17. timothyc3r

    timothyc3r BANNED BANNED Jr. VIP

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    Broken link building is you find broken links to websites that have links in it that is no longer working or has error 404 if I'm not mistaken. After finding those broken links you contact the webmaster to that site through email and ask them to replace those broken links with the link to your site.
     
  18. smith_scott

    smith_scott Regular Member

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    What is the competition for your keywords ? There are so many factors which should be consider before building backlinks to rank any website.
     
  19. markbc

    markbc Newbie

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    Primarily make sure that your website and pages are optimized well with On-Page SEO techniques, then go for off-page SEO techniques to gain backlinks to your websites. Some of the link building techniques are
    social bookmarking, forum posting, Q&A websites postings, blogging, article submission, social media sharing and classified ads.