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Selling Social Media - Offline?

Discussion in 'Offline Marketing' started by Supernoob, Apr 27, 2012.

  1. Supernoob

    Supernoob Regular Member

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    Hello,

    I've been considering selling social media services to offline companies in the local area, does anyone have any suggestions or ideas - or perhaps someone here has done this in the past themselves? My online income has died overnight with google's update, im fed up of them being in control.

    I'm thinking perhaps a social media package for a monthly figure? £200/month?

    Creation and Setup of:
    • Facebook
    • Twitter
    • LinkedIn
    • YouTube
    In return for monthly fee:
    • 10 Facebook Updates & Photo Updates (If available)
    • 15 Twitter Updates and Posts to Local Website
    • Integration of your existing website with Twitter and Facebook
    • Collection of E-mail Addresses of existing customers to market too
    • Branding of Facebook and Twitter

    What do you think?... :)
     
  2. Supernoob

    Supernoob Regular Member

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    Edit: Im only suggesting social media because it's so easy to do, no effort, no making websites and 1000s of changes. I need to build a residual offline income.
     
  3. catonkeyboard

    catonkeyboard Regular Member

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    Good idea I was thinking of doing this also. My sites got owned by Google. Any ideas of how you are going to promote it?
     
  4. Supernoob

    Supernoob Regular Member

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    I'm not sure if it'll work, but to promote it would have to start with flyers mostly around the local town, and perhaps Facebook adverts for the local area, news PR. If this works it seems perfect get 50 clients then im on £10,000 a month.
     
  5. Andres1986

    Andres1986 Jr. VIP Jr. VIP

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    What about also offering Google Places listings there? Not sure how well or bad that service is paid there at the UK, but in USA its charged in the ranges of $500 and $1000 monthly.
     
  6. Supernoob

    Supernoob Regular Member

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    It's rather saturated, and your not fully in control. At least with Facebook and Twitter you don't have to worry they'll change there algorithm any wipe out you entire bussinss that youve built over two years. If I put the time and energy I put into online marketing into offline at least if I lost one client thats only £200, I would still have many others. Where as if Google updates I lose all my website rankings, its like placing all your eggs in one basket.
     
  7. pooinmyloo

    pooinmyloo Regular Member

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    Starting around the local town is a great step forward I reckon. Get yourself known, visit them personally with your flier and talk with the company owner; chat about the local sports team/weather, fucking anything, just strike a chord and build up some testimonials. Take the smallest seo jobs and build them bigger. It's amazing how companies will pass on their hot tips to other businesses at company events and exhibitions, as usually they have nothing better to talk about other than business. When that takes off do what every one else recommends, rinse and repeat, but on a larger scale.
     
    Last edited: Apr 28, 2012
  8. Supernoob

    Supernoob Regular Member

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    I suffer badly from Social Anxiety hence why I did affiliate marketing, but Ill do anything required!!!
    There must be 25 people in a town with a population of 27500 who would pay me.
     
  9. azizsalim

    azizsalim BANNED BANNED

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    its great idea to start with new strategy, keep it up.
     
  10. Supernoob

    Supernoob Regular Member

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    Thanks, would love to know if someone here has had any experience with this? (If its completely silent Ill assume its a good niche ;)
    I will most likely target specific places to start with, first with the brown envelope with dice in technique to test the water.
     
  11. catonkeyboard

    catonkeyboard Regular Member

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    yeah sounds good. I was thinking of ads in the local paper or sites like gumtree.
     
  12. catonkeyboard

    catonkeyboard Regular Member

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    I don't think google places is that big in the UK but cant confirm this.
     
  13. pooinmyloo

    pooinmyloo Regular Member

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    Definitely. Even though you may not be comfortable face to face, your grammar looks perfect and you come across as professional, so just do everything online. Granted, I come from a sales background so I'm used to face to face business, and I still think that being able to show your face for at least one time shows a lot more trust than from doing everything from behind a desk; but that shouldn't mean you can't succeed in what you're doing.

    I've had success following a thread here on BHW. I own a Hosting resellers account, gathered hundreds of company names from directories online who either didn't have a website, owned a shitty out of date website, or a site which wasn't ranking well. I mailshot them all with one of three different templated letters - either 'I can make you a site for free', or 'I can build you a better site for free', or 'I can improve the ranking on your site' -, took on a whole load of new customers who never had sites, a whole load who asked me to make them a new site, then just a few that wanted me to improve their rankings. Either way I have them all on my hosting account and will hopefully receive their renewal fee the same time next year.
     
  14. Supernoob

    Supernoob Regular Member

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    Thats a good idea, I used to run a very large hosting company years before I got into affiliate marketing and sold it to a countries public owned telecommunications company.

    Looks like im going from

    Hosting --> Affiliate Marketing --> Offline Marketing

    Anyone else had any experience or has been thinking of doing this?
     
    Last edited: Apr 28, 2012
  15. Andres1986

    Andres1986 Jr. VIP Jr. VIP

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    I started offering Google Places here in Argentina, and very few people know about it. Nevertheless, if you tell a business owner that 3000 people are looking for his niche in google every single month, and that you are able to put them up there (competition is soft here) so they get seen before their competition by the users, and that you will be charging them AFTER they start seeing results, once they are on first page, believe me, most business owners will hear you very attentively. So I dont really think its a matter of a service being big or widely known to be able to sell it, but your ability to sell TO them.