Ordering an SEO services that charges under $750 a month is really scraping the bottom of the barrel. Just like a low-quality woman, low-quality SEO services can be detrimental to your website. When choosing an SEO service, you will want to choose one that works not only with your website, but one that works with
you.
How To Choose An SEO Agency Based On Services
It's important to choose an SEO company based on the services, not just the price. A good SEO company will offer services that follow Google's Webmaster Guidelines. The following list is a list of services that I recommend you look for when choosing an SEO company.
Services That High Quality SEO Companies Offer
- Website Audit Reports: A report that reviews your website's competitiveness, current rankings, and current issues. It also lists issues that need to be fixed.
- Weekly updates: Updates on SEO related changes to your website and any progress that has been made.
- Competitive Analysis Reports: A report on your competitors.
- Keyword Research Reports: A list of well-research relevant keywords that have the highest chance of helping your website rank.
- On-Page Optimisation: category descriptions, tags, keyword density, etcetera.
- Website Optimisation: issues from the website audit report that are fixed.
- White Hat Link Building on relevant authority website
- Social Media Optimisation: Optimisation of your social media pages.
- Continuous SEO Analysis: Checking the progress of SEO is important to determine which methods are working and which methods are not working.
- Client Training In SEO: This is important for the client so that the client knows exactly what you are doing. This also helps prevent the client from getting scammed by future SEO companies should the two of you decide to cancel the contract.
- Brandjacking Prevention: Claiming your brand on various websites to prevent brandjacking
- Local Citations (For Local SEO)
How To Choose An SEO Agency Based On Price
Not everyone has the luxury of affording $10,000 SEO services, so how does someone with a small budget afford SEO? Well, if you really want to be cheap, the minimum that any good search engine optimiser would charge is $750 a month, and that would be for a new website that is in an uncompetitive niche (at least, that's how much I charge for websites like that). For larger websites, expect to spend at least $1,500 a month and for larger website in a competitive niche, let's just say it's outside of your budget.
Now, you may be wondering just where the SEO company that you found fits into all of this. Well, it doesn't. You see, SEO companies that do cheap SEO are not worth your time. Not only is the SEO ineffective, but you may find yourself spending more money later on to hire someone to clean up the mistakes of the cheap SEO company. Sure, the SEO offered by thyese companies may seem cheap now, but they won't seem so cheap when you order from 100 of these companies and you're left with a penalised website.
Questions To Ask An SEO Company
- What certifications do your optimisers have (are they inbound certified, optimising Adsense certified, Adwords certified, Bing Ads certified, etcetera)? While it's not imperative to have these services, they can be a good indicator of whether or not the optimisers took the time to receive some sort of credentials
- How much experience do your optimisers have? Some optimisers can be good at the jobs with only a couple of years of experience, others may be abysmal.
- Will I receive a report on the changes you've made to my website? These reports can be invaluable in cases where you need to reverse the damage.
- Do your services include relevant backlinks? Puppy sites link to puppy sites. If you own a puppy site, do you think a golf site would naturally link to you?
