Safely Increasing Bids on New Accounts
- Thread starter cloaktide
- Start date
QuantumHaze
Registered Member
- Aug 12, 2025
- 68
- 24
Increase by small increments, like 10–20% every few days.
Spicybambooz
Registered Member
- Aug 13, 2025
- 78
- 22
Keep an eye on CTR and quality score when adjusting bids.
Pika Ninja
Registered Member
- Aug 13, 2025
- 80
- 23
Sudden large changes trigger reviews, avoid doing that.
Savage Dragon
Registered Member
- Aug 13, 2025
- 75
- 18
Split campaigns if you want to test higher bids safely.
Eternal Warrior
Registered Member
- Aug 13, 2025
- 69
- 15
Always track conversions, don’t just look at clicks.
Mister Miracle
Registered Member
- Aug 18, 2025
- 67
- 15
Patience is key, new accounts need a warm-up period.
charmtolucky
Regular Member
- Jul 29, 2012
- 332
- 127
For a fresh Google Ads account, keep bid changes gradual:
- Start with lower, steady bids to build history.
- Increase bids in small steps (10–15%) (Can do 20% as well) every few days instead of big jumps.
- Focus on Quality Score + CTR improvements first, not just bid hikes.
- Avoid sudden budget spikes, scale slowly to look natural.
use rule of thumb: small, consistent optimizations > aggressive changes.
Social Tools
BANNED - Failed to resolve a dispute
- Sep 8, 2023
- 873
- 213
Start with manual CPC bidding rather than automated bidding while the account is new, avoid changing both bids and budgets at the same time
myppcplanner
BANNED
- Aug 4, 2025
- 60
- 20
Increase slowly, stick to 10–20% increments, and avoid big daily budget spikes in new accounts.