SaaS and Expert Developers

andykym

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Hey community, I have a doubt regarding SaaS and Full stack developers. Why the expert programmers who has lot of knowledge are not getting into Business . Especially into the SaaS Business . They can create anything , but instead they are working in a firm or doing freelancing . What is stopping them?. Does any of you guys have ideas on that?
 
Hey community, I have a doubt regarding SaaS and Full stack developers. Why the expert programmers who has lot of knowledge are not getting into Business . Especially into the SaaS Business . They can create anything , but instead they are working in a firm or doing freelancing . What is stopping them?. Does any of you guys have ideas on that?

I can tell you, that high % of them are doing micro-SaaS, many of them have side business
 
Enterprise SaaS projects are not cheap to maintain and sustain to profit. Most developers I know tend to be in partnership with someone knowledgeable in marketing. That I've seen to be the most recent trend among developers.
 
Enterprise SaaS projects are not cheap to maintain and sustain to profit. Most developers I know tend to be in partnership with someone knowledgeable in marketing. That I've seen to be the most recent trend among developers.
Who told you need to make some huge projects? Most of devs are just making micro-SaaS with some concrete ONE function to check if there is demand for such thing.
So they are working 7-5, but after work you can make micro-SaaS, even few projects / year.
 
Not everyone wants the stress that comes with running your own business. Having a 9 to 5 is a lifestyle choice for many of my friends.

As mentioned, there is also the group that doesn't know sales. It is not that they cannot, it is that a good subset of those don't want to deal with people, just want to enjoy their times solving puzzles (i.e. programming) and be done with their job.
 
So they are working 7-5, but after work you can make micro-SaaS, even few projects / year

Referencing Enterprise level SAAS project as stated earlier, Looking at something big - Some decide to work with micro-projects but how long do you think these last? Talking about sustainability.

I've used some free projects which I really find handy; Take for example

Code:
https://urltodomain.com/

How do you think the developer profit from the project if they don't plan to scale or have a marketing team in place?
 
Referencing Enterprise level SAAS project as stated earlier, Looking at something big - Some decide to work with micro-projects but how long do you think these last? Talking about sustainability.

I've used some free projects which I really find handy; Take for example

Code:
https://urltodomain.com/

How do you think the developer profit from the project if they don't plan to scale or have a marketing team in place?

I know many micro-SaaS guys doing even $20k/month with few projects.
Some are chrome extensions, plugins for shopping platforms, etc.

This is free, but I would pay few dollars / year for that ;)
https://www.timeanddate.com/
 
Just making a product is never enough else all the coders will be running everything online. Marketing skills, running a business is a completely different task. Moreover every new business has good amount of risk.
 
High barier to entry, high failure rate, expensive etc.
Let's compare to blogging. It will cost you like 9$ per year for a bog website. It can go like that for 10 - 20 years. But saas you gotta shut down if it don't make money for you and there is recurring cost. You may also incur losses if you bootstrap with your own savings.
 
The habit as well matters. A programmer likes to work on his own to solve problems. Building business takes a lot of other works which most of the programmers simply are not comfortable doing because of the habit they have built.
 
Most of programmers don't know how to market and the majority don't try different things like e-com, SEO, social media marketing... to be able to discover uncovered opportunities.

And other portion are freelancers trading their time for money.

Not everybody is good for business, a lot of chef can cook delicious meals but not every chef can open and manage his own restaurant successfully.
 
I would say they lack 2 major things : the Business Mindset and Marketing Skills
 
many people prefer stability over anything.


look how much people run to get their booster shots. many people just like it when someone else is in charge of their life.
 
The main factor, in my opinion, is "fear." Might be always worried about how things will turn out and can't imagine as an entrepreneur.

They always want to be employed and will receive a regular package without any high risk
 
As a software developer I think it is also easy to get addicted to instructions/specs, which makes it hard to branch out and flesh out your own project, when you need to figure it all out yourself.
When you get used to someone telling you exactly what they want (aka client or employer), you start to expect such instructions when working on a project.
 
You can't build big SaaS platforms when you are a single developer. A lot of software devs I know do operate a micro-saas product on the side.

For many, it's just not worth it. They are well compensated for their day job (most senior devs are) and don't think they need to earn more and build a business. For whatever small free time they find, they would rather prefer pursuing a hobby, or contribute back to the software dev world by building open source projects, libraries and spread knowledge through talks, conferences, books and blogs/websites. Software dev full-time is a stressful job already and really not a lot of folks want more of it running a business on the side.

Other factors like lack of expertise in marketing and sales or running a company may count but it isn't like they can't learn it.
 
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