Questions about Facebook tracking pixel

Discussion in 'FaceBook' started by BadgerBadgerBadger, Jan 23, 2017.

  1. BadgerBadgerBadger

    BadgerBadgerBadger Newbie

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    Hey,
    I have alot of conversions from facebook ads that are retargeting website visitors. And A LOT fewer on other ads. (30days conversion window)

    Question is, which one tracks the purchase?
    Scenario:
    New guy sees interest based targeted ad -> clicks link to website
    Now when he's visited the website, retargeting ads are shown to him.
    After a couple days he clicks on retarget ad -> visit -> purchase

    Is the sale tracked on the first or the second ad or both? Anyone have any experience?
     
  2. BadgerBadgerBadger

    BadgerBadgerBadger Newbie

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    anyone? =)