I have been going through the process of selecting a processor to use with my e-commerce site, throughout my research i keep coming to the conclusion that paypal is the way to go. i have seen processors like 2checkout being recommended but their fees are way higher than paypal so why would i use them? Another reason im thinking of going with paypal is customers might feel safer purchasing through a paypal gateway as opposed to a random gateway they haven't heard of before. The average person probably doesn't know what 2checkout or authorize . net is but they probably recognize paypal's name. What do you guys think? What has been your experience using lesser known payment gateways or paypal itself?