Hi everyone! So I am currently building my very first adsense site, working on building content and on-page SEO. I'm using the SEOquake plugin for Firefox. The diagnosis function shows a lot of useful information, but some of it made me worry. For example, it found images without alt attribute, which is bad as far as I know. These are the header image and the background of my menubar, etc. so images used by the WP theme itself, and I have yet to find a way to fix this. My question is, will this hurt my rankings? Can I fix this by adding article related images and assigning appropiate alt attributes to them? My other question is about text/HTML ratio. I know that the more text the better, and my main article has plenty of text, but some of my posts doesn't have a very good ratio, like daily update posts, etc. So, will this hurt my rankings? Or do I only have to make my articles I want to rank with to have perfect onsite SEO? Will my pages get ranked based on the whole site, or independently? Also, what is the optimal text/HTML ratio? My main article has only like 22%, even though it has like 700 words. Is that enough, or should it be much higher? What is your opinion on this? Thank you in advance for your response!