Psychological selling techniques

Gudrulea

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Hi guys,

I'm planning to start soon on the affiliate marketing niche and I think some tips and tricks to boost the CTR or the sale rate should be good.

Let's make a thread where you can find important techniques about selling a product online or offline.

Thanks a lot. Hope that thread will help others (I'm pretty sure :o)
 
Read:

Influence, Science and Practice, by Robert Cialdini.

It explains the scientific basis for so many aspects of human behavior, that you'll be able to understand a lot of things from it's roots, unlike the cookie-cutter techniques and formula approaches.

Trust me, this is a great book. I dare you to read it and not change your attitude and insight on a lot of things. Ideas will start pouring, and you'll apply what you learn into many things, not just selling.
 
Read:

Influence, Science and Practice, by Robert Cialdini.

It explains the scientific basis for so many aspects of human behavior, that you'll be able to understand a lot of things from it's roots, unlike the cookie-cutter techniques and formula approaches.

Trust me, this is a great book. I dare you to read it and not change your attitude and insight on a lot of things. Ideas will start pouring, and you'll apply what you learn into many things, not just selling.

Hey is there a place to read this book online or the only way is to order it from amazon?
 
Here are some tips I usually talk about in my copywriting seminars.

When ascribing to your sales copy a certain copywriting technique, be aware of the meta-historical context within your niche. That means if your niche tends to put out melodramatic sales letters, maybe being more subtle in terms of projecting potential claims/results would engender a higher conversion rate.

Take a look at the IM niche, many lemmings continue to ride the bonus bandwagon. Notwithstanding the efficacy of this technique in the past; in the present 'bonuses' imply a product of lower-value - suggesting implicitly that additional 'goodies' are needed to sweeten the deal on the table.
 
Here is an effective selling tactic, "Just join this dating site and I will get on web cam for you"
 
Any book recommended? What it's useful for an Internet Markter?

Thanks
 
Any book recommended? What it's useful for an Internet Markter?

Thanks

Try my old thread http://www.blackhatworld.com/blackhat-seo/member-downloads/37100-get-copywriting-sales-persuasion-collection.html.

Cheers! - "Wiz"
 
Try my old thread http://www.blackhatworld.com/blackhat-seo/member-downloads/37100-get-copywriting-sales-persuasion-collection.html.

Cheers! - "Wiz"

You have to be kidding me !!! Exactly what I was looking for.

Thank you.
 
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