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Pricing structure

Discussion in 'Offline Marketing' started by The Fonz, Mar 29, 2012.

  1. The Fonz

    The Fonz Newbie

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    I was just wondering and hope this is a good place to post this question. I live in US, east coast. I am still in the process of shaking hands and rubbing elbows with business owners and building my book of business.
    I basically am wondering if anyone would be willing to share any info on pricing structures for SEO and or Social Media.
    I have been contemplating putting together "package" plans for businesses with very little budget. Im wondering who else has done the same, what was the experience for them etc.
    If there is any other thread discussing this please let me know. I tried a quick search but didnt really find anything specific.
    Any and all input/advice is always appreciated.
     
  2. theag

    theag Junior Member

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    I am also struggling with this right now. I'm mainly offering local seo (GP + organic) and doing pricing for each client individually. I tell most clients that its 1000 setup + 500 video creation + 1000 monthly. for bigger clients I start at 1500 setup, 750 video creation and 1500 monthly. I then lower my price and tell them it is a one time introductory offer. Dont know if this is the best tactic. I still havent closed my first client for this service, but have 3 in line that are seriously interested.
     
  3. The Fonz

    The Fonz Newbie

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    Thanks. Been looking around at averages. Im pretty much lower to mid average range with my rates. I dont fancy myself a "guru" or know it all but I know what I do know is solid. I just left an agency not too long ago due to not being able to compete with their rates against other companies. I obviously can not use(most) my book of business I had with them as referrals so I am starting from scratch pretty much as far as getting clients and testimonials. I definitely want to be competitive but dont want to undervalue what I am capable of doing. I am honest and upfront with the scope of what I can do which people have seemed to appreciate. Any other input would be great. Thank you.