Posting or commenting for more reach ?

Yes, many people are noticing the same. LinkedIn seems to push comments more now because real conversations signal higher engagement to the algorithm.

Posts still matter, but thoughtful comments often bring more visibility & reach.
 
Yes, you are right. Recently LinkedIns algorithm seems to be giving more visibility to meaningful comments and engagement rather than just posting frequently.

If you consistently leave thoughtful comments on relevant posts and also publish a few valuable posts every week, it helps the profile grow more naturally and reach the right audience.
 
I have the impression that 2025 linkedin algo is pushing comments more than posts, same for you ?
Yes, exactly. the 2026 LinkedIn algo pushes quality comments way harder than standalone posts. A thoughtful 15+ word comment often gets 3-5x more reach and profile visits than the original post itself. i know a quick tip maybe help u that leave 10-15 value-packed comments daily on others' content before you post your own.
 
Yes, many marketers on LinkedIn have also noticed that in 2025 the algorithm tends to prioritize high-quality comments (especially early and meaningful ones) over just posting content.
 
I have the impression that 2025 linkedin algo is pushing comments more than posts, same for you ?
That's absolutely right, your feeling is completely accurate. This trend will be even more pronounced in 2026. If you want to increase engagement, take some time to refine your posts and use that time to engage in civil discussions under other people's posts. That's the fastest way to drive traffic to your profile right now
 
Yes, commenting is definitely giving better results than posting right now, especially in 2026. But honestly, it is not an either or situation. You need both, just in the right ratio.

From what I have tested on my own account, I spend 30 minutes commenting on 10 to 15 posts before I publish my own post. This primes the algorithm. LinkedIn sees you as an active participant, not just someone who drops a post and disappears. My reach went up noticeably after I started doing this consistently.

The key is how you comment though. A 3 word comment like "great post" does nothing. LinkedIn actually flags those as low quality. What works is writing 2 to 3 lines with your actual opinion or adding something the original post missed. I call it the Giants Strategy because if you comment on big accounts within 30 minutes of them posting, your comment sits at the top and their entire audience sees you.

So my approach is simple. Comment strategically for 30 minutes, then post your content, then reply to every comment on your post within the first hour. That combination works way better than just posting alone.
 
Comments are now a major reach driver (even more than likes)
Good comments can boost both your posts AND your profile visibility
It’s not “comments > posts” — it’s posts + conversations = reach
 
Both posts and comments matter, but meaningful comments on relevant posts often boost reach faster while strong original posts build long term authority.
 
Yeah, that’s pretty accurate. Comments matter a lot more now because LinkedIn pushes posts that create real discussions.


If a post gets good comments, it keeps getting reach — if not, it dies fast. Also, commenting on other people’s posts helps your own visibility quite a bit.


So posts still matter, but comments are what really amplify them now.
 
Thoughtful comments are becoming a powerful growth tactic because they increase visibility and relationship-building faster, while strong posts still matter for authority and long-term reach.
 
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