Pet (Dog & Cat) Category Brand Growth

Kam88

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Hi Mates,

I currently took on a project where I will be assisting a pet food brand grow their market presence here in the US. Currently I'm seeking placement on both pet blogs with strong authority and also on pet social media outlets (if there are any other outlets that you've seen success please share). Those who are truly familiar with the category understand how difficult of a category it is, so if there are unique/creative strategies you've used in this category, please post below. If it helps, my focus is driving consumers directly to both our website for brand education and later on to Brick and Mortar stores for purchasing. Please feel free to post below with any platforms or suggestions that you may have.

Cheers
 
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