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Does Organic CTR Impact SEO Rankings?

You can read this very interesting study here about it in https://moz.com/blog/does-organic-ct...kings-new-data

Rand Fishkin founder of MOZ can explain a lot about it:

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Which came first: the CTR or the ranking?

CTR and ranking are codependent variables. There’s obviously a relationship between the two, but which is causing what? In order to get to the bottom of this “chicken versus egg” situation, we’re going to have to do a bit more analysis.

We found on average, that if you beat the expected CTR, then you're far more likely to rank in more prominent positions.

So, based on our example of long-tail search terms for this niche, if a page:

  • Beats the expected CTR for a given position by 20 percent, you're likely to appear in position 1.
  • Beats beat the expected CTR for a given position by 12 percent, then you're likely to appear in position 2.
  • Falls below the expected CTR for a given position by 6 percent, then you're likely to appear in position 10.
And so on.

Here's a greatly simplified rule of thumb:

The more your pages beat the expected organic CTR for a given position, the more likely you are to appear in prominent organic positions.

If your pages fall below the expected organic search CTR, then you'll find your pages in lower organic positions on the SERP.


A simple example:
Here’s one quick example from our 1000-keyword data set. For the query: “email subjects that get opened,” this page has a ridiculously high organic CTR of 52.17%, which beats the expected CTR for the top spot in this vertical by over 60%. It also generates insanely great engagement rates, including a time on page of over 24 minutes.

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We believe that these two strong engagement metrics send a clear signal to Google that the page matches the query’s intent, despite not having an exact keyword match in the content.



Fishkin also says:

"I also highly encourage you to check out Rand Fishkin's Whiteboard Friday discussing clicks and click-through rate.

In short, the key point is this:

If a page is ranking in position 3, but gets a higher than expected CTR, Google may decide to rank that page higher because tons of people are obviously interested in that result.

Seems kind of obvious, right?"




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There are a lot of results in this same thread.

Some of them are:

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Some testimonials (in this thread)

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Look how it does increase by 1,325% the number of impressions and 1,978% the number of clicks in Google organic searches, that makes that the CTR grows to 90% and 92%
Its something never seeing before with any tool !!


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Hi - your support is terrible - I have now emailed 3 times asking to reset the username / password for my new VPS - twice now you said it has been done - both times it has not

I need this done ASAP so I can actually use this....


Case Tracking ID: 42V-QN2-BGT5
 
What kind of problem you facing with IGR??
It's working awesome for me
 
Hi - your support is terrible - I have now emailed 3 times asking to reset the username / password for my new VPS - twice now you said it has been done - both times it has not

I need this done ASAP so I can actually use this....


Case Tracking ID: 42V-QN2-BGT5

Maybe what you need is not reseting the keyword, please provide in the Help Desk the Team Viewer or Remote Desktop login detals.

What kind of problem you facing with IGR??
It's working awesome for me

Yes, you are right. Its working very well.

Thanks
 
Google Webmaster Tools is something completely different to Analytics or any "stats".
It does not count each visitor, it show trends.
Per example, in the next image we will see something very interesting:

We start sending a high number of clicks to some website, using ONE keyword and testing the reverseproxies banconnects.

We send the same amount of clicks each day. But we found that the very first days, Google shows like if we where sending just a few clicks, and each day it show an incremental number of clicks. But we still sending each day the same number of clicks.

After running for 18 days, we can see that the ranking improved and the number of clicks and impressions that it shows every day increase, no matter that we was sending the same number from the beggining.

See again:

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We can learn a lot of thing from this.
In first place, for some reason, at the beggining, Webmaster Tools was not counting all our clicks. It just starts showing it when it detects that it was a trend.
We also learn, as we do everytime that we repeat this experiment, that we can for sure improve the ranking position using IGR.

Doing a different test, we start running IGR for some days, then we stop it and after a few days we run it again, and watch how Google Webmaster Tools reacts:

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We don't use Analytics because its not the appropiate tool for what we are doing. Webmaster Tools is not a visitor counter and its shows information very usefull about why Google is ranking our website the way is doing it. Thats why we only recommend to use Webmaster Tools.

The most important thing that we learn is that if you are not getting the results that you want or need, is because you are not sending enough amount of clicks and/or becauase it takes time to achieve results. Remember that we where sending the same amount of clicks, and for some reason, Google Webmaster Tools, does not show it at the beggining.

This test was done using ONE keyword (not very competitive), ONE website and 5 backconnects from reverseproxies, running IGR 24/7 during the 18 days.

We saw many customers that uses many keywords, and that will not work the same. We also see that some customers, runs several projects, each one with more than one keyword... they are splitting their clicks between several websites and between several keywords and that will cause that the impact will dilute.

We always recommend to send all your clicks to ONE keyword and ONE website, unless you are getting really thousands of daily clicks.

But if you are getting 500 to 1k daily clicks, send them to ONE website and ONE keyword or your results will not be as high as you want.

If you want thousand of daily clicks, purchase several baclconnet proxies, per example from reverseproxies. Lets say: 20 backconnects and run IGR in a VPS that does not run anaything else and run it with a delay of 20 seconds.

Because another problem that we saw many times, is that people runs IGR in a VPS that are full of other tools installed (sometimes they even runs many tools at the same time !!), and they ask us why they are not getting great results!!
 
Hello Yenerich,
Please check your PM.
Thanks as always for the GREAT support!
 
Hi, how do I integrate HMA VPN with this software? I have HMA VPN and I have a spare computer. So, how do I go about putting it on autopilot with HMA VPN?
 
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