Not eligible Low search volume

thanhdmc

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My ad is not running because Not eligible
Low search volume
How can it be fixed?
Please advise
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Not eligible
Low search volume
In such cases, such keywords are considered too specific or obscure and hence Google Ads algorithms keep such keywords out of the ad auction system of Google Ads that serve ads.
Such keywords will show only after the number of search queries for such keywords increases, of which the chances are usually low.
So, no matter how much one bids for "Not eligible, low search volume" keywords, such keywords will not show.
A workaround is changing the match type to broad and then keeping a watch on it's search queries, so that you can add irrelevant search queries to the negative keywords list.
Make use of the Google keyword planner to research what other keywords you could target, ensuring that such keywords already shows search traffic in the Google keyword planner.
Do bear in mind that if you have many low search volume keywords, these will reduce the campaign’s quality score(s).
 
In such cases, such keywords are considered too specific or obscure and hence Google Ads algorithms keep such keywords out of the ad auction system of Google Ads that serve ads.
Such keywords will show only after the number of search queries for such keywords increases, of which the chances are usually low.
So, no matter how much one bids for "Not eligible, low search volume" keywords, such keywords will not show.
A workaround is changing the match type to broad and then keeping a watch on it's search queries, so that you can add irrelevant search queries to the negative keywords list.
Do bear in mind that if you have many low search volume keywords, these will reduce the campaign’s quality score(s).
Thank you. My campaign uses broad match with brand keywords. I see that currently there are still competitors running that keyword and the campaign displays regularly. Do you have any other solution?
 
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