noob question about keywords

wwa2b · Jul 28, 2017

search term "xx necklace" and "xx necklaces" (with an "s") show the same search volume estimate.
Are they in fact the same keyword? Or 2 different keywords?

PS Ok, fouund this on MOZ site "Google will consider "apple" and "apples" close variations of one another, meaning it will consider them one in the same"

MisterF · Jul 28, 2017

They're seen as the same, which is where you then need to dig further for long tails to work on also.

mbreezy · Jul 28, 2017

Yep, it depends on the tool you're using. AdWords Keyword Planner lumps in close variations.

However, when it comes to optimization, I still find it important to use the exact match of the keyword. So if the singular version of the keyword matches your campaign/targeting better than the plural, make sure to use it... instead of going purely off of volume. If you're asking me, it is all about matching search intent. Especially these days when behavior, ie dwell time and ctr, plays a roll in ranking (some would say).

Frankkk · Jul 28, 2017

Both words are the same. You must use related words and long tail in your article etc...

charliebrooker · Jul 28, 2017

They are the same. A related term would be "xx brand necklaces" for example, or "xx necklaces cheap"

Mark Anthony · Jul 31, 2017

wwa2b said:
search term "xx necklace" and "xx necklaces" (with an "s") show the same search volume estimate.
Are they in fact the same keyword? Or 2 different keywords?

PS Ok, fouund this on MOZ site "Google will consider "apple" and "apples" close variations of one another, meaning it will consider them one in the same"

The same bro

timothyc3r · Aug 9, 2017

wwa2b said:
search term "xx necklace" and "xx necklaces" (with an "s") show the same search volume estimate.
Are they in fact the same keyword? Or 2 different keywords?

PS Ok, fouund this on MOZ site "Google will consider "apple" and "apples" close variations of one another, meaning it will consider them one in the same"

The same dude I suggest you work on your longtails.

wwa2b · Aug 10, 2017

timothyc3r said:
The same dude I suggest you work on your longtails.

Thanks, I will but I have to work on my social first.

WebArkk · Aug 10, 2017

long tail is good
if you take long tail you will get both

Michelle91 · Aug 10, 2017

They are not the same .

xx necklace - Kd0, 0-10 people searching for this keyword every month

xx necklaces - Kd0, 0-10 people searching for this keyword every month

These are 2 different keywords

noob question about keywords

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