Hey all, I'm pretty new to SEO and I've spent a good deal of time reading the last 2 weeks (at least 7 hours a day the last 2 weeks >_<) and I believe I'm almost ready to jump into building my first site. I have a few questions though before I begin: The main keyword I'm going to target seems to have pretty low competition when it comes to serious SEO being thrown at it. I noticed though when searching the keyword that the #1 result is a domain with the following stats: The site isn't really centered around the keyword but mainly a single blog post centered around the keyword. Ok so, the main site that stood out to me the most that would qualify for the #1 spot on page 1 is actually in the #6 spot on page 1. Here are the stats for it: The site with the stats posted above has a tremendous amount of links and the site is also centered purely around the keyword. I guess I'm looking for some help to figure out why the second site I listed that is centered around the niche with also so many more links is ranking so poorly compared to the first website? --- Also completely other subject: Is blasting a domain or even a parasite page with links using GSA a pretty dead tactic these days to rank? Should I focus more on getting social signals and whitehat SEO? Thanks bros for viewing the post. Looking forward to reading your thoughts/opinions.