My 2 competitors with ZERO backlinks are ranking higher on google?

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RL199

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I have 2 competitors, for a low-medium competition keyword and both of them are ranking higher, at position 5 and 6, but they have no backlinks and very basic websites.

What gives?


thanks.

(when i say zero backlinks, i mean less than 5 - and none of them are good backlinks)
 
Last edited:
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How new is their site and what is their DA?
 
thanks for reply.

They both sites are around 2-3 years old.

Mine is around 5 months.

Their DA is 12 and 15 respectively.


My DA is 27.
 
They might be hiding their backlinks .
 
age and history with google. Google has more data about the sites, their visitors and how they interact with the site, their social media, citation etc. It not only backlinks.
 
hidden 301s / hidden links - high possibility for both
 
andreint said:
hidden 301s / hidden links - high possibility for both
Click to expand...


i dont think so :/

very basic websites not very active, dont think theyd go through the effort of that..
 
I find it hard to believe that they aren't simply hiding their backlinks.

What is the keyword competition anyway?
 
BassTrackerBoats said:
These are local so you the KWs are local, "Dallas Dentists" or some such thing?

Could very well be onsite then.
Click to expand...

Thanks for the help I appreciate it.

Yes exactly... i.e - "dentist dallas" "dentist in dallas" "dallas dentist"

When you say on page, you mean content etc?
 
URLS???? Onsite SEO can make a big difference.

Also there is always someone on here going on about social media, such a crock of brown stuff cough, cough.
 
RL199 said:
Thanks for the help I appreciate it.

Yes exactly... i.e - "dentist dallas" "dentist in dallas" "dallas dentist"

When you say on page, you mean content etc?
Click to expand...

Content, <h> tags, company name address phone on the site, interlinking on site, proper image SEO, the whole nine yards. My guess is that is where they are kicking you as that is the first thing I look at when I do SEO for a local client.
 
BassTrackerBoats said:
Content, <h> tags, company name address phone on the site, interlinking on site, proper image SEO, the whole nine yards. My guess is that is where they are kicking you as that is the first thing I look at when I do SEO for a local client.
Click to expand...

do you do on site seo analysis?
 
Same thing happended to me, but when I researched deeper I saw my competitior has hidden 301...
 
RL199 said:
i dont think so :/

very basic websites not very active, dont think theyd go through the effort of that..
Click to expand...

If it's a keyword that can make them a good sum of money, they'd go to the effort of doing anything.
 
BassTrackerBoats said:
Content, <h> tags, company name address phone on the site, interlinking on site, proper image SEO, the whole nine yards. My guess is that is where they are kicking you as that is the first thing I look at when I do SEO for a local client.
Click to expand...

As BTB has said, I would take a real good look at the onsite SEO including all of the above, the URL length and words included in it. Always strip everything back to the most basic form and build up from there. Remember Google is all but an algorithm - it isn't anywhere near as powerful as we can be lead to belive by all of THEIR marketing hype.
 
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