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Mobile Car Valeting

Discussion in 'Offline Marketing' started by Jon0, Feb 3, 2014.

  1. Jon0

    Jon0 Regular Member

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    At the moment, work as a sub contractor (Self Employed) for a car dealership. They sell cars, we valet it, and they set off into the sunset with their shiny new car. However, today i came up with a 'decent' idea. I realise the potential is there and the client base could become huge.

    Idea - I believe the dealership sells close to 100 cars per month. That's potentially 100 new clients per month. Once their 'sale valet' has been completed, i could stick a business card with my details and so on, on the dash & see if it pays off, on every sold car. After a while, i figure the client base could become huge, with word of mouth taking over.....allowing me to leave the dealership and go it alone. However, i'm not sure wether the dealership would allow (I could just ask!) it or, wether they wouldn't give a fcuk wether i left a business card.

    Anyone got any advice as to how they'd go about it?

    I feel i might aswell exploit the opportunity to the maximum! What if just 1 in 5 wanted their cars valeting every month? That's 20 new clients per month + word of mouth referals!

    Cheers :)
     
  2. Duffers5000

    Duffers5000 Elite Member

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    UK yeah ?

    Are you set up to be properly mobile ? You could throw cards on the dash but they will get binned. You could put a card in the glovebox or handbook but it might get lost.

    I would recommend doing a deal with the dealer. Where for a reduced trade price to him you agree to valet a clients car one month after they have purchased. He gets to advertise a complimentary valet for customers alongside his usual addons which any salesman knows is a nice touch for clients. And you get to have a one on one with the client at their home where you can show them what you can do and hopefully book them in at home or work for a monthly clean.

    Do your best to hang onto the trade work as long as you can. The profits not in it but 2/3 days a week would cover your costs. Retail trade can be very erratic.
     
  3. webwhizz

    webwhizz Power Member

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    hey i done this last year i sold my company for a mint, the best way to go is target holiday parking? in your area , example here in scotland (glasgow)you have airparks, flyingscot, parksafe etc are main leaders here for glasgow, shoot them all an email with your offer of your valet services ,you will see results here i charged £20 for wash and wax £35 for a half valet £50 for full valet, holiday makers are the easiest target because they so happy,
     
  4. Jon0

    Jon0 Regular Member

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    Uk indeed. Have access to Jet Washes etc, and chemicals so isn't a problem. Have read on UK business forums people have had good success just leafleting and using biz cards with Valeting. Which is why i thought, with me being with a dealership, i'm already up on the competition?
     
  5. Jon0

    Jon0 Regular Member

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    Not near an airport here in rainy North Wales i'm afraid! Otherwise a good idea!
     
  6. Duffers5000

    Duffers5000 Elite Member

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    Business parks then. Find a place with a few thousand employees and a sea of cars in the carpark and you are winning. Remember cars at work are parked there all day so if you got a regular amount of clients you would have daily work on the one patch.
     
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  7. webwhizz

    webwhizz Power Member

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    at flying scot (airport parking) paisley it was word of mouth, people paying to park would pay a few quid extra for a gleaming Subaru on there arrival ,from 1 week away to 3 months away, im just saying people going on holiday are happy to come back to a shining car at whatever expense
     
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  8. webwhizz

    webwhizz Power Member

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    if in scotland try arnold clark as they the main dealer and they run a shuttle minibus to airport, they always looking for a valeters
     
  9. Jon0

    Jon0 Regular Member

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    You sure it's unlikely to work at the dealership? Would be willing to do business parks however the original idea did seem simple and potentially effecitve?
     
  10. webwhizz

    webwhizz Power Member

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    YES IT WOULD work hard pay ,they looking for if your reliable ,you can make bank for flying scot or other (they expect 48 hr week for vallet, thats the problem right there no one wonts to work hard for it, but i tell you the current guy was making 4000 k gbp per month for 4 hours a day ,washing dirty ol motors
     
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  11. Jon0

    Jon0 Regular Member

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    Have access to showroom waiting areas obviously where, people gather and read newspapers as they're waiting for their cars to be serviced and or valeted. The opportunities here are endless! Could drop a business card or three on said tables.