SocialEyez
Power Member
- Aug 6, 2018
- 746
- 670
So you probably have seen one of these posts many times before:
"If you want to get this free / discounted offer, just type ME in the comments!"
Than you would see a swarm of people jumping on it, and probably it left you wondering.
Now what happened in the background, is that an autoresponder would send the offer to the participants who replied with the word "ME", trough Facebook messenger.
Now the catch here, is that, if they answer to your "offer" message, with anything - asking a question, or even saying "Thanks" - Messenger wise, they are now "Subscribed" to you.
So, some of these people, used bots as autoresponders, and some were just manually answering all the entries, but regardless, Facebook find it nowadays as "lacking real content" and as a forced engagement on their algo.
They also tighten the rules about messaging these "Subscribers". (NO AFFILIATES)
So this method just needed a little twist.
Ask them a legitimate question, and you are good to go.
Would you sell your company secrets for a chance to work at google? kidding, but you get my point
Better yet, give them a quiz, a riddle, something with a twist to your niche, but most importantly let them "earn" something in return.
The thing you "giveaway" can be the extra free value down your funnel (ebook?) or a discount to your store, to encourage direct action.
or it can be a giveaway format in the first place (comment to enter)
i just found common riddles i found good to go, and redesigned them. (With Canva and little PS, i am not a designer)
There is PLENTY of options lol. think what might resonate with your audience, and craft the whole package to fit your audience (the ad copy, the riddle itself, the messenger follow up)
You will have better results with questions that have a Right or Wrong answer, or where the answer is simply one word or one number (the answer to the riddle for example) - this way it will be easier to setup the bot.
although you can "train" it with peoples answers if you asked something broader. you just add more keywords in the field that trigger the "success" message, BUT you will have to guess them if the answer is not TRUE or FALSE. (see the KW field below in screenshots)
Also don't bother with something TOO hard. don't make it frustrating for them lol.
Than when you have your campaign setup in mind, you just need to create the FB Bot.
Go to ManyChat.com - signup and connect the bot to your FB Page.
Its free for up to 4 "growth tools" - and we will use just one for this guide.
Create a new "Growth Tool" - its in the upper right screen of the main "Growth tools" screen.
If you are not on the pro version, it wont let you add a new tool, just delete one of the pre made tools, since you can have only 4 tools running on the free version.
Now choose the "Facebook Comments" Widget.
Here is a simple set up to get it running, nothing to fancy here!
And here is your area do to some thinking, and here comes the hard work.
Here you will actually have to craft your message, and consider whether to add a link to your site, because that link might or might not pass Facebook, and it might be dead when the campaign is still alive, so this area again, need to be well thought out.
Don't think about just dropping an affiliate link there, just don't.
I mostly gave coupons to products, but this system can work even BETTER with informational oriented niches like IM for example, where you can keep delivering real value and not just discounts and product offers.
There are very strong sequences that you can build with the bot, for your audience, to create REAL ongoing value.
i subbed to a few "more informational" funnels out of curiosity, and they all were well crafted, some even had almost their own "search engines" within Facebook messenger! filtering trough hundreds of offers, by your "few simple answers" to the bot.
I am sorry but i cant spoon feed this part. you will have to come up with your own twist to the initial message the bot sends, but if you will nail this part, you will see extremely fast ROI on that campaign.
Also its important to tell the participants in the post itself, exactly what they will get afterwards.
make sure they know they are "competing" or "earning" something. this can also work wonders with giveaways as mentioned before.
This works best with PPE campaigns, they usually get quality score 10 and have VERY low CPC. (with this method)
Try this in mix with your regular FB campaigns, this might be your next most profitable one
Hope You Had a Good Read
"If you want to get this free / discounted offer, just type ME in the comments!"
Than you would see a swarm of people jumping on it, and probably it left you wondering.
Now what happened in the background, is that an autoresponder would send the offer to the participants who replied with the word "ME", trough Facebook messenger.
Now the catch here, is that, if they answer to your "offer" message, with anything - asking a question, or even saying "Thanks" - Messenger wise, they are now "Subscribed" to you.
So, some of these people, used bots as autoresponders, and some were just manually answering all the entries, but regardless, Facebook find it nowadays as "lacking real content" and as a forced engagement on their algo.
They also tighten the rules about messaging these "Subscribers". (NO AFFILIATES)
So this method just needed a little twist.
Ask them a legitimate question, and you are good to go.
Would you sell your company secrets for a chance to work at google? kidding, but you get my point
Better yet, give them a quiz, a riddle, something with a twist to your niche, but most importantly let them "earn" something in return.
The thing you "giveaway" can be the extra free value down your funnel (ebook?) or a discount to your store, to encourage direct action.
or it can be a giveaway format in the first place (comment to enter)
i just found common riddles i found good to go, and redesigned them. (With Canva and little PS, i am not a designer)
There is PLENTY of options lol. think what might resonate with your audience, and craft the whole package to fit your audience (the ad copy, the riddle itself, the messenger follow up)
You will have better results with questions that have a Right or Wrong answer, or where the answer is simply one word or one number (the answer to the riddle for example) - this way it will be easier to setup the bot.
although you can "train" it with peoples answers if you asked something broader. you just add more keywords in the field that trigger the "success" message, BUT you will have to guess them if the answer is not TRUE or FALSE. (see the KW field below in screenshots)
Also don't bother with something TOO hard. don't make it frustrating for them lol.
Than when you have your campaign setup in mind, you just need to create the FB Bot.
Go to ManyChat.com - signup and connect the bot to your FB Page.
Its free for up to 4 "growth tools" - and we will use just one for this guide.
Create a new "Growth Tool" - its in the upper right screen of the main "Growth tools" screen.
If you are not on the pro version, it wont let you add a new tool, just delete one of the pre made tools, since you can have only 4 tools running on the free version.
Now choose the "Facebook Comments" Widget.
Here is a simple set up to get it running, nothing to fancy here!
And here is your area do to some thinking, and here comes the hard work.
Here you will actually have to craft your message, and consider whether to add a link to your site, because that link might or might not pass Facebook, and it might be dead when the campaign is still alive, so this area again, need to be well thought out.
Don't think about just dropping an affiliate link there, just don't.
I mostly gave coupons to products, but this system can work even BETTER with informational oriented niches like IM for example, where you can keep delivering real value and not just discounts and product offers.
There are very strong sequences that you can build with the bot, for your audience, to create REAL ongoing value.
i subbed to a few "more informational" funnels out of curiosity, and they all were well crafted, some even had almost their own "search engines" within Facebook messenger! filtering trough hundreds of offers, by your "few simple answers" to the bot.
I am sorry but i cant spoon feed this part. you will have to come up with your own twist to the initial message the bot sends, but if you will nail this part, you will see extremely fast ROI on that campaign.
Also its important to tell the participants in the post itself, exactly what they will get afterwards.
make sure they know they are "competing" or "earning" something. this can also work wonders with giveaways as mentioned before.
This works best with PPE campaigns, they usually get quality score 10 and have VERY low CPC. (with this method)
Try this in mix with your regular FB campaigns, this might be your next most profitable one
Hope You Had a Good Read
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