[METHOD] 10 Ways To Write More Effective Ads
- Thread starter popzzz
- Start date
DownTheRabbitHole
BANNED
- Jul 19, 2012
- 156
- 153
Hey man that was a great write up.
In fact you inspired me to change my thoughts on long-vs-short copy. To me, I dislike reading long boring copy, but you made a great point about skimmers. I didn't realize it but I tend to read the headline, skim the sections for eye-catchers, and move on, when I am looking at WSOs and etc.
I used to think that the Apple method of simplicity would be the way to go. But then I realized that they started doing this once they already had a reputation. The most popular Apple commercials that I can remember were the "I'm a Mac", "And I'm a PC" which compared their product vs their competitor. Now they rely on their reputation of being not only fashionable but better-than-the-competitor based upon how they previously impressed upon us.
Reputation and selling TO your market makes a world of difference.
In fact you inspired me to change my thoughts on long-vs-short copy. To me, I dislike reading long boring copy, but you made a great point about skimmers. I didn't realize it but I tend to read the headline, skim the sections for eye-catchers, and move on, when I am looking at WSOs and etc.
I used to think that the Apple method of simplicity would be the way to go. But then I realized that they started doing this once they already had a reputation. The most popular Apple commercials that I can remember were the "I'm a Mac", "And I'm a PC" which compared their product vs their competitor. Now they rely on their reputation of being not only fashionable but better-than-the-competitor based upon how they previously impressed upon us.
Reputation and selling TO your market makes a world of difference.
zerocoolflo
Power Member
- Feb 7, 2011
- 527
- 175
Woott! One of the best posts on BHW in the last months regarding copywritting!
I learnt a thing or two from here.
Keep sharing!
Regards
I learnt a thing or two from here.
Keep sharing!
Regards
Intrucoder
Power Member
- Jun 3, 2012
- 615
- 466
Okay, great!
One questions:
How many days does it take you to write this post??
One questions:
How many days does it take you to write this post??
popzzz
Supreme Member
- Apr 12, 2009
- 1,314
- 13,986
Well it should then if you thought it needed rewriting LOL!
Way to go! :thumb:
Enjoy ..... :cool2: ..... popzzz ~ BlackHatWorld.com
Way to go! :thumb:
Enjoy ..... :cool2: ..... popzzz ~ BlackHatWorld.com
- Jul 8, 2010
- 3,994
- 823
Good share +REP
popzzz
Supreme Member
- Apr 12, 2009
- 1,314
- 13,986
Obviously not the ones that are posting in the thread. :yield:
Enjoy ..... :cool2: ..... popzzz ~ BlackHatWorld.com
Enjoy ..... :cool2: ..... popzzz ~ BlackHatWorld.com
buywebsitevisitor
Newbie
- Sep 1, 2013
- 18
- 2
really useful info.will try to addapt it.thank you
eastwander
Newbie
- Sep 16, 2013
- 10
- 1
Your method is really interesting and thorough.
I know quality beats quantity, but do you think it will be more effective if we break them into 2 different articles for 2 specific field?
I know quality beats quantity, but do you think it will be more effective if we break them into 2 different articles for 2 specific field?
popzzz
Supreme Member
- Apr 12, 2009
- 1,314
- 13,986
Sure, have at it! Today is your day! You can do anything you want! Dum potes capere! :thumb: Enjoy ..... :cool2: ..... popzzz ~ BlackHatWorld.com
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