Making a "KILLING" with PPC

one simple tip is to make sure of is that your keywords target people that will behave appropriately for your offer. for example, don't sell a manual about cats for the keyword "dogs vs cats". sell a manual comparing dogs and cats. that kind of thing.

basic stuff, but getting the basics right is what makes the money. if it was a line on a ppc ad then i would put something like, "why cats are superior to dogs" or some such claim. then on the page tell them your product or whatever the hell it is proves how cats are better.
 
basic stuff, but getting the basics right is what makes the money. if it was a line on a ppc ad then i would put something like, "why cats are superior to dogs" or some such claim. then on the page tell them your product or whatever the hell it is proves how cats are better.

Thanks for the advice. Its common sense really. But I prefer the content network as opposed to the search, one because it is cheaper, and second you can just use keywords like crazy but you still get relevant clicks, because only interested ppl click on your banners.
 
OP you need money to go inside PPC... No Body is going to give you access to account...

If you really want to learn then join some forum which is dedicated to PPC something like ppc-coach... They are good although I still failed after going through them because I was not following properly... BTW it's paid forum... I don't know any free forum but there must be some good places for it... try Google...
 
OP you need money to go inside PPC... No Body is going to give you access to account...

If you really want to learn then join some forum which is dedicated to PPC something like ppc-coach... They are good although I still failed after going through them because I was not following properly... BTW it's paid forum... I don't know any free forum but there must be some good places for it... try Google...

Yea thats the biggest problem...having money to make money...for me atleast. I have heard about ppc coach but didnt really try it. I did get ppc formula 2.0 though which really helped alot.

And its confusing how you said to join some ppc forum. I thought BHW is a good place to get advice about ppc, but seems like most peeps are into websites and stuff...I have not seen many popular ppc threads.
 
QUOTED:

There are many ranges of offers...range from $1-$40 or maybe more than that, but thats the normal range.


IS THAT PER CLICK? LET ME KNOW, THANKS
 
QUOTED:

There are many ranges of offers...range from $1-$40 or maybe more than that, but thats the normal range.


IS THAT PER CLICK? LET ME KNOW, THANKS

Oh no, not per click, but per action...no one pays you per click lol...otherwise ppc would be a peice of cake...

but basically if someone fills their email, or zip and hits submit you get paid...other offers are like short forms and long forms which are basically providing address and phone number in addition...and then there are free trial offers where you have to provide credit card info...

please check the download section there are a lot of ebooks there on cpa and related stuff...you will find more detailed answers there.
 
You got different strategies for different types of offers. CPA offers are good because its a lot cheaper to bid on clicks and people are more likely to submit a zip or email than to give up a cc for a trial offer or something like that.

Trial offers and products will make you the most money but are often most expensive to promote. My best campaign last year was for enzyte trial offer. I was paying 90 cents - $1.15 per click but payout was 42.50. In order to make these work you have to do real analysis on each keyword and its cpc. Once you have some good info to analyze you need to consistently tweak your campaign. You want to earn more per click than you pay per click. Check out prosper202 or Bevo media

You cant direct link on google but you for sure can 301 redirect!:cool:

All I got for you as I am still learning myself. Nowhere near making what I need to make to quit my day job but I am getting better everyday. Just keep pushing and trying stuff. You cant be afraid to fail or lose money with ppc because you will, its inevitable.

Does anyone have a good ppc forum that they can suggest?
 
You cant direct link on google but you for sure can 301 redirect!

Hey thanks for sharing your experience dude...can you please tell me what this 301 redirect is? is a BH method?

And yes a BH PPC forum would be nice.
 
@abdaar007
I have some questions did you build 7 (2K KW) Adgroups inside one campaign or did you do several campaigns? Lately I have been able to get the image ads to work best with several campaigns ( I never done the mobile thing at all ). I am curious as to if you had to optimize your landing page to be read on a mobile device and if you geo targeted Tier 1 only traffic and got that for 1 cent with your 15K Campaign?

I think that was good if it was tier 1 for 1c and your answer might be in targeting slightly more profitable ads while also doing some good KW research and developing a domain or 2 that will get you some FREE SEO traffic in the niche. You want to tip the odds in your favor as best you can and you have to realize that Big G and all the CPA guys are trying to make any kind of arbitrage much harder than it has been before so as mentioned it is all about test test and tweak. Unfortunately you don't get the KW breakdown with the image ads campaign.

One thing you can do however is to do some managed placements on large sites related to your niche and track the CTR to your site that way. Also depending on how good at coding you are then you might track if any of these large sites bring you conversions so that you can tweak the campaign(s) even more.
 
in YSM I remember you could add a bunch of keywords per group but in Adwords is only like 25 KW per group.... which makes me wonder how the hell am I going to manage a 10-15K keyword list into those small groups

You could set up a Google AdWords My Client Center account, which will allow you to have multiple AdWords accounts that you can manage from one interface. You can have 25 campaigns per account, and 2000 ad groups per campaign. I could be wrong, but I think that while you can add more than 50 keywords to an ad group, Google uses only the first 50 keywords that you list. I don't pay attention to that, though, as I put only one keyword in each ad group. So let's say that you decide to go that route as well. In that case, you'll be able to target as many as 50,000 keywords per account.
 
@abdaar007
I have some questions did you build 7 (2K KW) Adgroups inside one campaign or did you do several campaigns? Lately I have been able to get the image ads to work best with several campaigns ( I never done the mobile thing at all ). I am curious as to if you had to optimize your landing page to be read on a mobile device and if you geo targeted Tier 1 only traffic and got that for 1 cent with your 15K Campaign?

I think that was good if it was tier 1 for 1c and your answer might be in targeting slightly more profitable ads while also doing some good KW research and developing a domain or 2 that will get you some FREE SEO traffic in the niche. You want to tip the odds in your favor as best you can and you have to realize that Big G and all the CPA guys are trying to make any kind of arbitrage much harder than it has been before so as mentioned it is all about test test and tweak. Unfortunately you don't get the KW breakdown with the image ads campaign.

One thing you can do however is to do some managed placements on large sites related to your niche and track the CTR to your site that way. Also depending on how good at coding you are then you might track if any of these large sites bring you conversions so that you can tweak the campaign(s) even more.

Yes, I had about 7 2k KW adgroups for my campaign. Well, I was not targeting mobile phones at all when I started, but from my stats I got all the clicks from mobile phones only. I was using the 300x50 banner ad which works for mobile phones. Surprisingly, I ranked on the #1 position for the offer on content network. I was getting 1000+ clicks in less that 6 hours easily and that too $0.01 per click. I asked one of my mentors and he said that it was phenomenal. I was a little worried about the mobile traffic though.

Another thing was that my landing page was not mobile optimized, I just used a blogger blog as my website. Also the CPA offer was not mobile optimized and it was a 2 page submit. So thats where I lost it.

Mobile traffic is definitely worth looking into, because it is cheap as hell.

I would definitely choose content over search for now atleast. Thanks for your tips. I dont know anything about coding, and another mistake was that I didnt track my campaign at all.

I would like to hear more from you on this. You seem like you are quite experienced.

Thanks
 
I don't claim to be an expert as it's a constant learning and testing process, but I will share a few things that have allowed me to turn my campaigns consistantly profitable.

I run two accounts with each PPC network. One account for starting and testing all campaigns because having thousands of KW's to initially test and weed out will always kill your CTR through high impressions and low clicks.

For anyone who doesn't know, this will make you pay a lot more per click for the long term than you need to be, or want to be, thus why you want one account for testing and another account purely for your optimized campaigns once you've weeded them down to just a handful of KW's. Very important.

I also always start a camapign with direct linking (YSM and MSN allows it) and I throw a certain number of clicks at the offer to see if it converts. I base how many clicks I'm willing to throw at it direct linking based on the competition in the niche (actual CPC), and payout of the offer. If it picks up 2-3 converts within say 40-50 clicks just direct linking it (and if it has a high EPC at my CPA network) then I'll outsource a LP for the offer and continue optimizing on the PPC end.

I always go in with enough of a budget to start my bidding high and typically find the best overall positions for most (but not all) niches are the #1-4 positions. Many people will say "never get into bidding wars" but I don't fall into that category...especially once I have a campaign fully optimized and weeded down to just a handful of highly profitable KW's. I track and test absolutely everything and know exactly what position is my highest converting and thus will battle it out to keep those exact positions.

The key factor is taking a profitable PPC campaign and utilizing what you've learned to branch out to PPV, Media Buys, SEO, FB etc. You can bank hard off a single campaign by taking the time and having enough of a budget to expand it into other promotional methods. I suggest not dropping the ball on that oppurtunity.
 
@redtide

hey man, although you claim you're not advanced, I think your advice is the most detailed and sophisticated that I have ever come across.

I honestly do not have any experience with testing at all, so I honestly didnt understand half the details lol...anyways I will keep learning more, ppc is definitely the direction I wan to go into, but it is a hard game to master...I probably should also get some big budget to start also.

I will heed to your precious advice champ...hats off to you bro :D
 
No problem, hopefully it helps some newer members.

Here's a legend so people know what some of the terms are I'm referring to:

CPC= cost per click - Actual CPC should not be confused with the minimum bid cost. CPC is what you actually pay per click based on what other advertisers around you are bidding, as well as your overall campaign and account CTR, your quality score and a few other factors.)

CTR= click through rate - How many people actually click on your ads compared to how many times your ads have been shown (impressions). Too many impressions and not many clicks will tell the PPC network that your ads aren't very popular and thus will lower your CTR and quality score. (a low CTR means you pay a lot more per click than you would with a high CTR.) To raise your CTR you either tweak your adcopy to make it more enticing to click on by consumers, or raise your bid prices to get higher ad positions.

PPC= pay per click advertising - (for the total newbs)

LP= landing page (self explanatory)

EPC= earnings per click - This is shown at the CPA network and is the ratio between how much money you've earned and how many clicks it took to get it.

KW's= keywords

YSM= yahoo search marketing (PPC network)

MSN= miscrosoft adcenter (PPC network)

PPV= pay per view advertising (check out the PPV subforum)

This will hopefully help those that are new to BHW and PPC in general. Thanks for the kind words btw abdaar.

Good luck all
 
Nice redtide - Good to see the bigger picture of how you manage your campaigns. Thanks for the quality info.

abdaar, the content network still has a quality score right? I guess the cost and click through of your image ads is proof of how uncompetitive mobile is at the moment, even without worrying about quality
 
abdaar, the content network still has a quality score right? I guess the cost and click through of your image ads is proof of how uncompetitive mobile is at the moment, even without worrying about quality

idk when i ran on the content network I did not see any quality score for the keywords. but i also switched to search just to see what happens and then the quality score showed up. so, i dont think there is a quality score for the content network.

and yes mobile ads are totally uncompetitive at the moment, but you must make sure that your LP and your cpa offers are mobile optimized. that is where i dropped the ball.
 
So far this thread looks really informative. I have really learned a great deal about PPC.

So anyone tried mobile campaigns yet...I m seeing a lot of mobile hype going around and I really believe it because apple and big G are competing head to head on this smart phone industry now. Stocks are going crazy too :D

BTW redtide1969 i sent you a PM please check out and share, thanks
 
Hey guys,

The purpose of this thread is to share your experience with PPC for CPA offers.

First off, I will tell you that PPC is the first method that I actually generated some cash from :D I tried FB fanpages, blogging, list building, but nothing gave me the speed that PPC delivers. So, I think PPC is the way for me to follow.

I like PPC especially with CPA offers because firstly it is very fast, and secondly it is easier to promote that CB products. But, the only thing is that it is costly.

I ran my first campaign on AdWords with a $70 voucher for a CPA offer. To my surprise, I ran it for $0.01/click. And even more surprisingly, the traffic I got was from mobile phones. I was getting crazy clicks - 6000+ clicks in 5 days. I think that is the reason I was able to make $40 like that on my first campaign itself. However, if I would have optimized my landing page and actually tracked everything I would have made a lot more. I can't do that anymore because I am out of money :(

I know that super affiliates for CPA networks are making a "killing" with PPC. I have come across a lot of them. It seems like they are also spending a "killing" with it as well.

So if there are any supermen out there willing to share tips, please feel free to do so.

P.S. If you feel generous, you can hire me to work on your campaigns (or something similar) so that I can learn advanced PPC tactics, and help you in turn. I am not desperate, just want to master this thing with your help.

Well i can tell you that super affiliates are not spending $40. Try 10,000 100k 700k p/m.
 
Back
Top