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Local SEO microdata schema - Does it help?

Discussion in 'White Hat SEO' started by rplumber, Sep 13, 2013.

  1. rplumber

    rplumber Newbie

    Joined:
    Sep 7, 2013
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    I use schema on several of my pages to insert reviews.. the review rating will show up on the SERPs and results in more clicks.

    The real question I have is using the local business schema. I have the schema inserted on my homepage for our headquarters location. It should be helping Google understand where we are located and thus improved rankings.

    1. If a service business serves multiple towns, can I insert a local business schema on each town's page? (ex: Worcester schema on Worcester services page, Framingham schema on Framingham services page)

    2. If I do this, will it help my rankings for each local town? Or will Google become confused become of the multiple locations that do not match our Google + page address.


    Just seeing if anyone has any experience with this. If not, I'll do some experimenting of my own.:cool: Thanks guys!