What is the best way to rank a local brick and mortar for multiple city keywords? The way I see it there are 3 options:
1. Try to rank the home page for all the keywords (this seems tough for sites where you are targeting 10+ cities)
2. Try to rank a separate page for each city (mywebsite.com/city1). These are considered doorway pages though, with thin/duplicated content. Benefit is they can bum off the domain authority of your main domain.
3. Try to rank a separate domain for each city. The drawback here is that you can only be listed in Google places for 1 website (your main website/keyword), the others would just be spin-offs with less power, making them harder to rank and stay there.
Any insight on which method works the best for long term results?