Linkwheels for subpages or only main site?

Let's say I have a site called sports.com. This site has subpages for sports.com/baseball, sports.com/football, etc.

It will be considerably easier to rank for the subpage keywords ("baseball", "football") than for the main site keyword ("sports") with the niche I am really going to target.

Here are my two ideas of how to attack the site:

1) build linkwheels all pointing to the main domain that cover sports, football, baseball, etc. Then, point thelinkjuicer.com directly at the subpages as well as the hubs of the wheel and the main page

OR

2) build a linkwheel for "sports" around the main page and then a linkwheel for "baseball" around sports.com/baseball and "football" around sports.com/football, etc. Then, point thelinkjuicer.com to all of the hubs as well as directly the subpages and the main page.

Which one is the right way to go about ranking for multiple keywords, by linkwheeling around the main page or linkwheeling around each niche subpage?

I would make linkwheels for every page in your site. Not just your home page

Option 2. I have many linkwheels around subpages at the moment. It is a highly effective strategy.

The way I've had best results with is creating a linkwheel that has web 2.0 properties that point to your main site using anchor text and one keyword and then your deeper pages using different anchor text and whatever keyword you need to rank for.

So is that multiple linkwheels or multiple links from the same linkwheel, pointing at different pages?

Jekashi said:

The way I've had best results with is creating a linkwheel that has web 2.0 properties that point to your main site using anchor text and one keyword and then your deeper pages using different anchor text and whatever keyword you need to rank for.

Click to expand...

dchuk said:

So is that multiple linkwheels or multiple links from the same linkwheel, pointing at different pages?

Click to expand...

I usually make one linkwheel around a keyword like the following with each element:

Main Keyword
> Link to Your Main Site With the Keyword in the Anchor
> Link to a Deep Page on your site with a keyword in the anchor
> Link to the next property

But I'm generally lazy when I do things like linkwheels. You might try what Micallef said and just link to the deep page and not your main website's page if you have higher competition keywords.