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Is Media Buying----aka "CPA?"

Discussion in 'Media Buying' started by spider7, Sep 11, 2013.

  1. spider7

    spider7 Regular Member

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    Hi Friends,

    i was watching a Scott Rewick You tube audio AND he was talking about Media Buying...and it sure looks like a Uphemism for CPA networks.

    • Is Media buying basically CPA?
    • In what ways is it different than CPA?
    thanks in advance!

    ~T
     
  2. abhi007

    abhi007 Jr. VIP Jr. VIP

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    dude no man it's not CPA, its a traffic source where you promote your CPA offers btw Scott Rewick is a legend in the Media buying space so its good you got hold of his stuff :)
     
  3. shellhackx

    shellhackx Regular Member

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    What do you mean.

    Media buying is what it sounds like, you can use media buying to promote CPA offers or anything really.
     
  4. Peter Ngo

    Peter Ngo Jr. VIP Jr. VIP

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    Media Buying = using some platform like Buysellads to buy ads,
    CPA = cost per acquisition is a monetizing method
     
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  5. spider7

    spider7 Regular Member

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    Ok guys...

    I'm learning---some of these terms seem to overlap.

    SO ---can someone give me an example of how Media Buying works?

    • Are you saying i buy a spot from ESPN and then sell that spot to an advertiser?
    • I can use the ad spot on ESPN to promote my CPA offer----correct?

    thanks Man!
     
    Last edited: Sep 11, 2013
  6. nanavlad

    nanavlad Jr. VIP Jr. VIP Premium Member

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    • Are you saying i buy a spot from ESPN and then sell that spot to an advertiser?
    Yes its that too

    but normaly you buy them so you can send people to your affiliate page
     
  7. spider7

    spider7 Regular Member

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    So basically you are buying banner ads and small spot line ads ....and sending them to your CPA offer....correct?
     
  8. duzkerotzki

    duzkerotzki Regular Member

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    Media buying means you're buying adspace on certain websites to promote a product. The goal is to spend less for advertising than you receive revenue, so the goal is to make profit by this.
    The product can be a cpa offer, a digital product like eBooks etc or whatever.
     
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  9. marttali

    marttali Junior Member

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    Not only promote a product, 95 % of media buying is done in order to promote a BRAND. Meaning big corporations use this to promote them selves.
     
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  10. Davean

    Davean Newbie

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    Correct. But it is not limited to CPA offers and you could send them to any website like an ecommerce website. Just depends on
    the website you are buying the media and what products you want to offer.
     
  11. kwookoh

    kwookoh Guest

    Media buying is hard to get into at first
     
  12. Project seo

    Project seo Newbie

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    media buying is for branding, works well for large corporations