Is Media Buying----aka "CPA?"

spider7

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Hi Friends,

i was watching a Scott Rewick You tube audio AND he was talking about Media Buying...and it sure looks like a Uphemism for CPA networks.

  • Is Media buying basically CPA?
  • In what ways is it different than CPA?
thanks in advance!

~T
 
dude no man it's not CPA, its a traffic source where you promote your CPA offers btw Scott Rewick is a legend in the Media buying space so its good you got hold of his stuff :)
 
What do you mean.

Media buying is what it sounds like, you can use media buying to promote CPA offers or anything really.
 
Media Buying = using some platform like Buysellads to buy ads,
CPA = cost per acquisition is a monetizing method
 
Ok guys...

I'm learning---some of these terms seem to overlap.

SO ---can someone give me an example of how Media Buying works?

  • Are you saying i buy a spot from ESPN and then sell that spot to an advertiser?
  • I can use the ad spot on ESPN to promote my CPA offer----correct?

thanks Man!
 
Last edited:
  • Are you saying i buy a spot from ESPN and then sell that spot to an advertiser?
Yes its that too

but normaly you buy them so you can send people to your affiliate page
 
So basically you are buying banner ads and small spot line ads ....and sending them to your CPA offer....correct?
 
Media buying means you're buying adspace on certain websites to promote a product. The goal is to spend less for advertising than you receive revenue, so the goal is to make profit by this.
The product can be a cpa offer, a digital product like eBooks etc or whatever.
 
Media buying means you're buying adspace on certain websites to promote a product. The goal is to spend less for advertising than you receive revenue, so the goal is to make profit by this.
The product can be a cpa offer, a digital product like eBooks etc or whatever.

Not only promote a product, 95 % of media buying is done in order to promote a BRAND. Meaning big corporations use this to promote them selves.
 
So basically you are buying banner ads and small spot line ads ....and sending them to your CPA offer....correct?

Correct. But it is not limited to CPA offers and you could send them to any website like an ecommerce website. Just depends on
the website you are buying the media and what products you want to offer.
 
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