Is it even Worth starting a New Niche

A niche is good, but to have an original idea in todays world is nothing short of amazing

jon_xx_x said:

This isn't an 'over optimization' penalty, that's just a clever way to disguise what they are doing. This is a "If you aren't a large authority site get the fuck out" penalty.

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That maybe true in some niches, but definitely not all. I have a site in a competitive niche, dominated by government (.gov) authority sites, but rankings have remained the same (3/5 top spots) during the past few weeks.

Scritty said:

Google NEED amazon, Walmart, Game and Ebay to advertise. We are chicken feed compared to them. If they win every battle for free then Google go bust - it's as simple as that.

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Very true.

In 2011, Adwords generated Giggle $37.9 billion in revenue. The top 5 spenders in all of the biggest niches each have multi-million dollar advertising budgets. Affiliates or mom & pop businesses with small budgets have no place in their business model, when compared to Amazon, who spent $55.2 million alone.

You forget one important thing. In markets with masse's, it's the long-tail who makes most of the money (like the 80/20 rule).
Same when you have a big website with a lot of traffic. Traffic come's from the long-tail searche's. These "piss" 40k exact match look then nothing against the whole.

..and same goes to Amazon, they don't make a lot of money because they sell a few things very much.
The money come's like from books only sold once, etc.

So, I guess this is really what G want's.

That's it. Every new change in algo is a challenge to think about new strategies for staying afloat.

thejake said:

Take action and experiment. Everything changes in SEO, but one constant is somebody will always be #1 in the SERPs, the SEO's job is to be that somebody.

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