Is It Better to Add "Complete" Articles, or Update Them Gradually?

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dragiia

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I want to purchase about 25 amazon review articles. Afterwards I would like to add content on to them to make them more official. For SEO purposes, is it a better idea to upload these 25 articles with the extra content at once or upload the articles bare and then add the content gradually.
Does this even matter? This is also an aged domain so I don't believe a drip feed is necessary. Am I wrong?

Thanks.
 
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How do you add articles bare then add content? What's a bare article?

If you are thinking about creating empty pages just with title/urls then adding content later, i would stay away from this.

If you are thinking about adding short, 500 words articles on pages, then extending them into 1000-2000 words articles or something like that, i would go for that.
 
To make your SEO campaigns success, It is advised to do it in a gradual way (So that, Google can look the regular interactions/updates in the website).

Google will automatically crawl when the review content is 100% fresh and new. If not you may need to drip your feeds for fast indexing.
 
By bare, I mean the articles will not have any extra information, other than what I paid for. But I think I've got it. I'm going to upload the purchased articles and then slowly add content as suggested. Thank you.
 
dragiia said:
By bare, I mean the articles will not have any extra information, other than what I paid for. But I think I've got it. I'm going to upload the purchased articles and then slowly add content as suggested. Thank you.
Click to expand...

Don't do this. Create the article, get it online, get it indexed, and don't mess with it and NEVER mess with a ranking page. That is the only absolute rule in SEO. If you add to a page constantly Google will never figure out what the page is about.

Update your site constantly by adding new pages, not by changing the targeting of existing pages.

If you are not going to expand these articles, post the smaller one, and get it indexed. Then later go in and post the longer one on a new page and link from the shorter page to the longer page ("For a more in depth discussion of adjusting the Holley 650 double Pump carburetor, go here").

THIS IS IMPORTANT: put a rel=canonical tag on the short page showing the longer page as canon to avoid duplicate content and hummingbird.
 
Interesting. Techxan, you seem to know what you're talking about, but surely updating content is ok? I could see it being advantageous to add another page as it creates another different possibly ranking page. However for user satisfaction, I see that being really annoying having to click through a series of links to figure out the solution to the same problem.

Different people are suggesting conflicting ideas, so I'm probably going to try both and see what happens.
 
Google gives love to documents that are continually updated. You know who does this a lot? Backlinko. He removed the post dates on his blog posts and replaced with a "Last Updated" date. His evergreen content really is evergreen, because he continually keeps his posts updated to reflect the changes in SEO and link building.
 
I agree. I'm going to upload the 25 articles, and then gradually increase each article to 1000-1500 words. Probably going to include a "last updated" date or something of the sort as well.
 
I guess it can only help if I drip feed. However I've read that if your domain is "aged", then you don't have to worry about drip feeding. My domain is 4 of 5 years old. Thoughts?
 
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