Is Google adwords still valid?

FORSAK3N said:

Depends on your product, if it displays well in video and you have polished production then Facebook has more power for you to stand out. If you product is sharable, social and a conversation starter Facebook is your place. If your product is fact driven or something people will research then Google Ad's is more viable. You just have to be smart with Google Ads and it takes work your ad content quality scores help you as well as knowing how to bid low and not using Google suggestions to keep from driving up costs. Also a lot of bots on Google is tough so niche focus of keywords helps to keep that down and using a lot of negative keywords.

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