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Is copywriting the same as ad writing?

Discussion in 'Copywriting & Sales Persuasion' started by Qingong, Feb 22, 2014.

  1. Qingong

    Qingong Newbie

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    Occupation:
    Sales Manager
    Location:
    Mexico and China mostly
    Do all copywriters have the ability to write highly converting sales ads
    or most of them focus only on writing interesting content for a blog
    without a sales pitch in it?
     
  2. joeiik

    joeiik Junior Member

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    NO.

    Do all writers have the ability to write highly converting horrors?
     
  3. solventnine

    solventnine Junior Member

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    If you're looking for ad copywriters, then yes, they should be able to write converting ads.

    However, I could call myself a "copywriter" and sell my services without ever having written a converting ad (although, if I can convince you to buy my services off an ad I wrote, at least I'm starting somewhere).

    When you buy any service, do your due diligence, ask for previous samples, and select your providers carefully.
     
  4. joeiik

    joeiik Junior Member

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    Dont ask for samples, ads writing is serious mon(k)ey business so ASK for statistics. How succesful conversion rates his ads had. Opinions doesnt care, just figures counts.