Is a domain name really important?

uomatko · Mar 30, 2012

Hi all. I'm new to whole SEO, bh or wh. I'm reading a lot last days to get to know with IM, but i'm at the point where I have to ask you about something.

Is domain name really important? I'm planning to start some MNS, knowing about keyword and niche research. I read that it's good to have keywords in domain name, also it should be reasonable and as most easy to remember as possible. But there are some niches, where best .coms are taken, but there's still plenty of place to start an MNS or two. So - is it really important to have proper domain name?

randolph60 · Mar 30, 2012

In my opinion it's not needed anymore.

I'm using a superior (for example: KW = dog then i would use animal) keyword combined with something like "review" or something.
I can not see any differences compared with the ones who have all keywords in URL.

ajithrocksca · Mar 30, 2012

it still matters a little bit.. however if you do other things right, then you can still rank.

All the best for your new mns.

hurn · Mar 30, 2012

Two things to consider

Brand Name
Keyword rich or exact math

If you can get a exact match brandable keyword then your problem is solved otherwise try to reach

uomatko · Mar 30, 2012

randolph60 said:
In my opinion it's not needed anymore.

I'm using a superior (for example: KW = dog then i would use animal) keyword combined with something like "review" or something.
I can not see any differences compared with the ones who have all keywords in URL.

Thanks bro, great advice

ajithrocksca said:
it still matters a little bit.. however if you do other things right, then you can still rank.

All the best for your new mns.

Thank you too.

hurn said:
Two things to consider

Brand Name

Keyword rich or exact math

If you can get a exact match brandable keyword then your problem is solved otherwise try to reach

I should thank you too, but that would be like a post count for me. So, about brands, it's not quite safe, is it? I mean, okay, bh pays well, but I want to combine it and stay with the business for longer time without a ban or something.
Anywany, I appreciate your answer too.

Reps added.

MarguriteCuartas · Mar 30, 2012

domain name is really a worthy thing to count on as it is the first impression of your site regardless of content, but content of course is the foremost thing of a site along with the respective keywords*

shura17 · Mar 31, 2012

Yes. Domain name is very very important for a website. The name will hold the idea of what is the website all about. This will assure that visitors can easily remember your site.

junye · Mar 31, 2012

Domain name is very very important ,But the content is more important

jb1978 · Mar 31, 2012

For me, I will go for brandable domains as i don't do MNS anymore. If you really want to do MNS, stick with EMDs (it still works although not as effective as before) or if possible get a brandable domain that you can use to expand into an authority site should the need arises.

Is a domain name really important?

uomatko

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