Individual websites VS seperate sites on same domain

Hey guys, would appreciate some advice.

So it's all about SEO / Backlinks in terms of getting traffic.

I was debating the following (probably do both, but wanted some advice).

The trend seems to be, if you are doing a fishing niche you would buy

where-to-buy-fishing-rods

or if i had my own domain i wanted to use mydomainname /where-to-buy-fishing-rods/...

Both could display the exact same site, a dedicated landing page that appeared to be it's own site.

My question is as follows. Am I actually better off using my own domain name and putting each site into a seperate folder, like the above example.. because over the long run, the more sites I do + the more backlinks + longer history with search engines = higher in search results?

would appreciate some advice or a link to an article/forum link if this has been discussed before. At the moment I'm leaning towards the 2nd option but don't see many doing it.

Hi,

Unless "mydomainname" is an authority website related to the niche of the product you're promoting, if you're focusing on SEO to generate traffic to your affiliate offer/opt-in page, you better use your own independent domain targeted specifically for the offer.

For example: if you have an authority website e.g. AllAboutFishing.com, then you can create a page: AllAboutFishing.com/Where-To-Buy-Fishing-Rods.html
and it will benefit your business SEO wise, but if you own a domain about Poetry then I would create an independent domain about fishing rods to promote the offer (e.g. where-to-buy-fishing-rods.org)

Mike.