Hey guys, would appreciate some advice. So it's all about SEO / Backlinks in terms of getting traffic. I was debating the following (probably do both, but wanted some advice). The trend seems to be, if you are doing a fishing niche you would buy where-to-buy-fishing-rods or if i had my own domain i wanted to use mydomainname /where-to-buy-fishing-rods/... Both could display the exact same site, a dedicated landing page that appeared to be it's own site. My question is as follows. Am I actually better off using my own domain name and putting each site into a seperate folder, like the above example.. because over the long run, the more sites I do + the more backlinks + longer history with search engines = higher in search results? would appreciate some advice or a link to an article/forum link if this has been discussed before. At the moment I'm leaning towards the 2nd option but don't see many doing it.