Indexing decline

D

designerbrands

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I wanted to ask if this is normal ? It's a shop with over 20k products and new items are being added every ~2 weeks so the number of links indexed should increase instead of steady decline? What could be the cause?

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It doesn't look like the number of pages indexed is declining (the green part). It just looks like there are fewer non-indexed pages over time. Has there been a change in the way the site creates product pages or what goes into the sitemap? Are you seeing a change in traffic?

It's my understanding the shopping platforms tend to create a lot of dynamic pages that either are noindex or google doesn't index them because the product page is indexed. If there has been a change in traffic or the site platform produces fewer dynamic pages that would explain why there are fewer overall pages. A good place to start is looking at the 8 reasons all those pages are not indexed and see which reason shows a decline in pages identified.
 
Thank you for a thorough reply.

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I am seeing a drop in traffic and keyword ranking. Although I keep buying backlinks through some of the services provided in this forum.

I am using Yoast SEO and their sitemap. Any suggestions for other plugins if that's not good?
 
designerbrands said:
Thank you for a thorough reply.

View attachment 232411

I am seeing a drop in traffic and keyword ranking. Although I keep buying backlinks through some of the services provided in this forum.

I am using Yoast SEO and their sitemap. Any suggestions for other plugins if that's not good?
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Check if your drop is tied to the recent Google Spam update (19-21 Oct) or any other recent update. There were a few starting from the end of August.
 
It seems the ranking drop started at the beginning of August.

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Oh man, that looks like a penalty drop. I've seen such crashes from the Spam Update in October.

Be carefull with those new links, can't see them helping you. Maybe it's better to pause and do a complex SEO audit.

Something clearly happend in August and you haven't recovered.
 
mrneedles said:
Oh man, that looks like a penalty drop. I've seen such crashes from the Spam Update in October.

Be carefull with those new links, can't see them helping you. Maybe it's better to pause and do a complex SEO audit.

Something clearly happend in August and you haven't recovered.
Click to expand...
Any good services in here you've used that you would suggest?
 
designerbrands said:
Any good services in here you've used that you would suggest?
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I haven't, sorry. That's more of a question of expertise. I mean you need someone to check your backlink profile, content, and technical SEO. And make up a report for you + what to fix + how to fix it. Someone more experienced than you are in SEO and in fixing Google penalties for sites like yours.
 
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mrneedles said:
I haven't, sorry. That's more of a question of expertise. I mean you need someone to check your backlinkg profile, content, and technical SEO. And make up a report for you + what to fix + how to fix it. Someone more experienced than you are in SEO and in fixing Google penalties for sites like yours.
Click to expand...
Thank you. I really appreciate your replies!
 
I don't think you are reading first chart right. I see it saying the non-indexed pages are dropping and indexed pages are going up. I personally would be afraid to keep building out links at this point, until you get some recovery.

You can tell by the first two reasons about your non-indexed pages - those two represent 90% of your non-indexed pages but not both are bad (404s are bad).

Sorry to see the August drop for you, that's a pretty drastic drop.
 
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