1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Increasing Conversion Ratios

Discussion in 'White Hat SEO' started by TWSupplements, Sep 24, 2015.

  1. TWSupplements

    TWSupplements Registered Member

    Joined:
    Mar 4, 2015
    Messages:
    79
    Likes Received:
    5
    Basically, what're some good ways to increase conversion?

    I took some classes on SEO and that was a good start, I think I should add a product video or (as many as needed).

    Any other ideas?

    No I don't have a lot of spammy content and stuff like that.
     
  2. azz362

    azz362 Marketplace seller Marketplace seller

    Joined:
    Nov 9, 2014
    Messages:
    78
    Likes Received:
    18
    Gender:
    Male
    I would follow these main points:

    Phone number right hand corner
    Contact Form above the fold or buy now or product itself above the fold.
    Insure your call to actions are different colour to the rest of the site. Try bright colours for the call of the action.

    Always remember people who come to the site are not the smartest people so you want to make it really clear what you want them to do.
     
  3. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

    Joined:
    Jul 25, 2011
    Messages:
    6,366
    Likes Received:
    2,318
    OP:

    SEO has nothing to do with conversion ratios directly mate. SEO can get you more traffic, but how will that help if you convert at a .001% rate?

    And there is nothing blackhat about increasing your website's conversion rate. Simple things like the color of a button or the placement of the price can have big effects. I'd honestly recommend looking for a web design resource for that stuff though. Then when you're ready to start RANKING that site, come back here.
     
  4. sunny_clicks

    sunny_clicks Regular Member

    Joined:
    Jul 25, 2010
    Messages:
    259
    Likes Received:
    24
    Gender:
    Male
    Occupation:
    PPC Account Manager Buckdat Media
    Location:
    The Web
    Although you have shared very little info but generally speaking conversion will depend on the kind of market you are targeting vs your product and pricing. For SEO you will need to target the right people by focusing on the right kind of keywords and thus getting "relevant" traffic to your site. once you start getting the right kind of traffic then you should focus on the design features of your LP to increase conversions.
    Cheers!
     
  5. TWSupplements

    TWSupplements Registered Member

    Joined:
    Mar 4, 2015
    Messages:
    79
    Likes Received:
    5
    Thanks for the replies guys!!!

    I'll take a long look at design to see if I can make some changes.

    It it is ranking for keywords on the front page so my that SEO class probably helped some.

    Now on to understanding how to get a higher domain authority and page rank.
     
  6. Trixii

    Trixii Newbie

    Joined:
    Jan 9, 2016
    Messages:
    16
    Likes Received:
    0
    If you are talking about conversion rates optimisation, it?s not related to SEO. You should improve your site using A/B/N testing. Try Google Content Experiments (if you make design pieces by yourself) or some program solution with included visual editor (I like Maxymizely)

     
  7. awmproxy

    awmproxy Jr. VIP Jr. VIP

    Joined:
    Apr 23, 2013
    Messages:
    121
    Likes Received:
    21
    Home Page:
    as soon as you get the quality traffic to the website make sure it is easy to navigate through and visitors have no trouble finding what your are trying to sell. Make sure nothing distracts their attention from the true cause you want them at your website. That's key to improving the conversion rate.
     
  8. charbel

    charbel Senior Member

    Joined:
    Feb 19, 2012
    Messages:
    853
    Likes Received:
    292
    Knowledge has to be improved, challenged, and increased constantly, or it vanishes.
    - Peter Drucker