How's Facebook Traffic? Is it still worth doing?

FB traffic isn’t dead-it’s just more strict now. Works best if you’re in the right niche, warming accounts properly, and testing small before scaling.

Honestly, FB ads still work, but the traffic isn’t as cheap or easy as before. For BH it’s even riskier since accounts get flagged fast. The key is picking the right niche, running smart creatives, and always having backup BMs/accounts. Without experience, it’s easy to just burn money.

Hi there! You're absolutely right that Facebook traffic quality varies heavily by niche! The platform still works well for certain verticals - e-commerce, local services, and SaaS perform great, while finance/dating face tighter restrictions.

For your BH project, start with compliance: check "Account Quality" in Ads Manager regularly, use educational content approaches, and test Advantage+ campaigns which often outperform manual targeting now. Focus on providing genuine value upfront rather than aggressive direct selling.

Traffic quality depends more on precise targeting and funnel optimization than the platform itself. I've seen successful campaigns even in competitive niches by building trust through valuable content first.

The key is matching your offer to Facebook's user intent and staying compliant.

What specific niche are you planning for your BH project, and have you checked Facebook's current advertising policies for that vertical?

It's still working up to certain point.

testing and stuff still work just not as good as it used to be already.
have been running alot test not getting good result yet.
hopefully something good is coming near.

TechSavvy1998 said:

Honestly, FB ads still work, but the traffic isn’t as cheap or easy as before. For BH it’s even riskier since accounts get flagged fast. The key is picking the right niche, running smart creatives, and always having backup BMs/accounts. Without experience, it’s easy to just burn money.

Click to expand...

Why not build your own FB group instead of burning money with FB ads?

brandedsgg said:

It's still working up to certain point.

testing and stuff still work just not as good as it used to be already.
have been running alot test not getting good result yet.
hopefully something good is coming near.

Click to expand...

Build you own FB group (and have thwem on your email list) within your niche then monetize them.

Marco69 said:

Why not build your own FB group instead of burning money with FB ads?

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This may work in the past.

right now it's not as easy as you think , trust me.

u can build a group u end up getting so much spammer spamming your group.
what worked in the past might not work now.

i tried with 1000 account and return with nothing or either account was banned even i done to the limit of 3 acc to 1 ip and account is well farmed with different activity

Jonh Maynard said:

Hi there! You're absolutely right that Facebook traffic quality varies heavily by niche! The platform still works well for certain verticals - e-commerce, local services, and SaaS perform great, while finance/dating face tighter restrictions.

For your BH project, start with compliance: check "Account Quality" in Ads Manager regularly, use educational content approaches, and test Advantage+ campaigns which often outperform manual targeting now. Focus on providing genuine value upfront rather than aggressive direct selling.

Traffic quality depends more on precise targeting and funnel optimization than the platform itself. I've seen successful campaigns even in competitive niches by building trust through valuable content first.

The key is matching your offer to Facebook's user intent and staying compliant.

What specific niche are you planning for your BH project, and have you checked Facebook's current advertising policies for that vertical?

Click to expand...

Is it not better build your own FB group (and have them on your list) instead of spend money on ads ? Then you can monetize your group.

Facebook traffic is still usable but risky for BH projects due to strict AI moderation. Success heavily depends on niche choice, cloaking, and account age. Safer verticals like lead gen or ecom work better with proper setup.

hannibal577 said:

Been hearing a lot about Facebook traffic getting drained ( I mean it's been rapped so badly), I am thinking about doing FB ads for my BH project.
Expecting some insights on how good it is, maybe it's all about what niche we chose?

Thank you

Click to expand...

FB ads can still work, but it’s tougher now—costs are higher and accounts get flagged easier. If your niche fits well with FB’s policies, it’s worth testing. If not, you’ll probably burn budget fast.

All big platforms are full of people and can be a potential traffic source. What matters is whether you can reach a suitable audience at price that makes sense for you and that's something individual, not universal. With good targeting, I'd expect it to work fine.

brandedsgg said:

This may work in the past.

right now it's not as easy as you think , trust me.

u can build a group u end up getting so much spammer spamming your group.
what worked in the past might not work now.

i tried with 1000 account and return with nothing or either account was banned even i done to the limit of 3 acc to 1 ip and account is well farmed with different activity

Click to expand...

uffff hard times nowadays, sometmes it feels so hopeless, I not see the light in the end of the tunnel- damm!
Asked AI yesterday he gave me such lousy low Linkedin email opt in rates, conversion rates, that I reply back; When these numbers are thar really low today not one marketer or coach would can land 4-5 $5k clients every month on Linkedin without ads spend, silly all this somethimes.

Limits ,limites all over the place. I need to buy that crap expensive sales navigator to have full access to their search filters and get a higher weekly limit of 150-150 contact, with that limit it's possible to land 4-5 high ticket cliendsor more every month without ads on linkedin.

And Linkedin forbidds all these automation tool who can search and find open profiules and extract them (openinmails) soyou can make more ocntacts weekly. That $90 sales navigator has a limit of open inmails of 50 contacts complete useless this crap to make more ocntacts.

Email opt in rate to your extern landingpage or to yxour own FB group are loudy, conversion rates form your funnel or webinar are lousy, how you will make sales or getting clients every month with these restrictions?

Twitter looks like the best second option after Linkedin- what's your experience?
And at least youtube can be a lead magnet and sales machine if done right. I see young channel like Sunny Leonarduzzi or
kate.cassidy they grow up fast and have good 50k subscribers in 5 months or so. Sunny Leonarduzzi makes $5-6 mio every year selling her digital course, that means youtube alone brings her 100 sales every month ?

Sor for me to get clients; linkedin first, then Twitter and youtube

What's your experience with youtube an dtwitter now ?

Builder Dave said:

All big platforms are full of people and can be a potential traffic source. What matters is whether you can reach a suitable audience at price that makes sense for you and that's something individual, not universal. With good targeting, I'd expect it to work fine.

Click to expand...

Yep maybe you are right here my friend. But I not see the light in end of the tunnel now because of all these restrictions (free organic getting clients every month) these platforms have, make it near impossible to land clients every month or make affiliate sales. DM messages limits, weekly contact limits, here limits , there limits , limits all over the place.

Which funnel structure works best nowadays for twitter and facebook to land clients or make affiliate sales?

Facebook traffic is definitely more competitive now, but it’s still effective in the right niches.

Fb and Twitter, Linkedin near the same crap as with tiktok? Means my us english content ist not shown to usa audiences , it's shown to the region of my IPaddress ?

Happy Weekend!

Basically you are right, the key is niches that blend into the FB ecosystem, like health hacks, finance tips, lifestyle advices etc. The ads should be really creatinve now to catch the user's eye. So, it's worth doing but needs a hard work.

hannibal577 said:

Been hearing a lot about Facebook traffic getting drained ( I mean it's been rapped so badly), I am thinking about doing FB ads for my BH project.
Expecting some insights on how good it is, maybe it's all about what niche we chose?

Thank you

Click to expand...

facebook traffic is still good, maybe its just about the niche that you chose

hannibal577 said:

Been hearing a lot about Facebook traffic getting drained ( I mean it's been rapped so badly), I am thinking about doing FB ads for my BH project.
Expecting some insights on how good it is, maybe it's all about what niche we chose?

Thank you

Click to expand...

Facebook traffic is still very much alive, but it’s definitely more competitive and sensitive now, especially for BH projects. The key factors are:


Niche & Offer: Some niches (e.g. finance, crypto, adult) get flagged faster. Safer niches still perform well with the right angle.Account Quality: Aged BMs, warmed pages, clean payment methods are essential now.Creatives & Funnel: Cloaking is still used, but FB is smarter—test fast, rotate often.Geo Targeting: Tier 2 and 3 traffic can still be cheap and responsive.


If done right, FB can still deliver solid ROI. Just don’t go in blind—test with caution and scale gradually.

Facebook is still a source of high-quality traffic. The main challenge now is the growing number of advertisers, which has driven up costs. That said, you can still run ads effectively on Facebook because Meta’s system is very smart and makes distribution easier. However, your creatives need to be stronger if you want to achieve the best results.

How do you know the names of trending hashtags? How do you fnd out influencers in your niche on FB, IG, Twitter ?
Because these platforms using your IP address too. Example, to make US audience see your content, then your region and language must be set to US and US english, that's not all, at least you must posting in US groups/ make comments there etc,etc.. Then with times maybe 1-2 months, the FB algo can categorize your content.

In the moment I not have content on FB, have finished my profile. When I type in a hashtags like #usniche (example) it rarely shows up US content, trending US content from influencers- nope, it shows from arabia, pakistani, india, such a shit of crap that algo today, isn't it ? You need to find out the exact US hashtags and US influencers name to follow them. Otherwise you are lost.

A free tool there is for searching trending niche / region, hashtags and influencers? Otherwise you must hire a Fiverr assistant .

A beautiful social platform algo it is today, isn't it ?