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How to monetize a school fête/fair?

Discussion in 'Offline Marketing' started by kalifornia, Mar 2, 2015.

  1. kalifornia

    kalifornia Newbie

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    My brother's primary school fête is coming up.

    Not sure if you have school fêtes in the US - basically (at this school, at least) the whole school comes together in mid-June (300 students aged 3-11, plus parents and sometimes siblings) in the large playing field after school for food and activities. Last year they hired about 1/2 dozen huge inflatables, two mobile food trucks provided the food, there were a range of games (raffles, coconut shy etc) and mums with small home businesses sold their wares in the school hall (handmade, gift type goods). They also had young performers come in from dance schools around town. Local estate agents usually sponsor the fair and the local printing company prints their flyers/posters in exchange for ad space.

    The school is just beginning to plan today, and I'm wondering if anyone has any ideas on how I could potentially make some money out of the event.

    Ideas so far:

    1. Sell advertising spots on printed beer koozies to local businesses, hand them out for free at the fête (thanks richestmaninbabylon)
    2. Sell "online portfolio" websites to the performers at the event - only issue is, not sure if the parents of the performers will actually be there.
    3. Offer some sort of game/service. Can't think of anything I could do cheaply enough. They're already lining up face painters, caterers and inflatable companies.
    4. Design their posters & flyers in exchange for ad space - however, not sure what I would advertise. I'd rather not be promoting CPC offers or anything like that.
    5. Sell something on one of the stalls, some sort of cheap and easy craft that kids would beg their parents for.


    I'm not 100% sold on any of these ideas. Does anyone have any suggestions, or ways to enhance the ideas I already have? Thanks!
     
  2. kbklash

    kbklash Senior Member

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    Custom printed T shirts , Name engraved Tags for kids.
    i say, you should choose something that feels way cheaper and make them to try it anyway.
     
  3. kalifornia

    kalifornia Newbie

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    I like those ideas, but I think it needs to be something I can give to them on the spot at the fair.
    I know engraving machines are quite expensive, and I'm not sure if it's even possible to print t-shirts on the spot?
    However, I could use a hand-engraver or maybe use iron-on transfers to make the shirts on the spot...
    Thanks for the ideas! :)
     
  4. JNJSAR

    JNJSAR Newbie

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    I think the richestmaninbabylon's idea it's the best. You can try it with some kids or family oriented business, like toy stores :)
     
  5. kbklash

    kbklash Senior Member

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    NO,sir.I am not with on site printing.Print it with Mickey mouse photos,Tags like " I am cool" "Me,school boy", "I love my school" etc etc,which suits the occasion.
     
  6. kalifornia

    kalifornia Newbie

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    This is probably my favourite idea of the bunch, but as I suffer from pretty severe anxiety I'm not sure how well I would do with the face-to-face sales aspect, so I'm exploring other options.
     
  7. JNJSAR

    JNJSAR Newbie

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    You can try hiring some sales people, at least that's I'm going to do now. I'll pay them a % of every sale, depending of how they are doing ;)

    Best of luck!
     
  8. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Jr. VIP

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    By making money, you mean making money for the school right?
    If you trying making money out of the school fete for personal gain then expect to get asked to leave and obviously everybody (other kids) giving your little brother a hard time.
    This is a fund raising event for the school. Dude, come on. If you do anything more than hand out a few business cards then don't be surprised if people complain.
    Most businesses will be donating goods for raffle or people will be volunteering and giving their time for free to support the school.
    Don't be a cheap bastard.
     
  9. kalifornia

    kalifornia Newbie

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    Actually, this school does allow family members of the kids to use the fete as a money-making opportunity. Like I said in my original post, usually parent have stalls for their home businesses in the school hall. Obviously anything I do would be negotiated with the PTA beforehand, I'd either being paying them a donation up front or paying a percentage of my profits, I'm not just going to sneak in and try to cheat the school out of a few hundred £, I thought that would be obvious.

    Chill out.
     
  10. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Jr. VIP

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    It wasn't. Anyway, you should contact the School, PTA and Local Education Authority now, so that you have time to get organised.
     
  11. kalifornia

    kalifornia Newbie

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    Fair enough if you didn't think that was clear, but I'm not sure how I could have done the majority of things on my list without the school's approval.

    Like I said in my original post, the PTA has just started the early stages of planning the event - I'm thinking about it now so I have plenty of time to liaise with them.
     
  12. webonic

    webonic Junior Member

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    I saw on fiverr that designing posters and flayers may be great way to monetize.
     
  13. kalifornia

    kalifornia Newbie

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    Thank you! I've been thinking of hiring a salesperson, but I'm not sure if it would be worth it for the amount of money I'd be making. Also got no idea where to start with hiring salespeople. I've thought of going for a presentable, outgoing 6th Form student (17-18 year old) so I wouldn't have to pay too much, but I don't know if there'd be any point hiring someone with no actual sales experience.
     
  14. jazzc

    jazzc Moderator Staff Member Moderator Jr. VIP

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    Sell the kids some useless cool thing for their FB profile. Perhaps have a set of custom designs printed out and they'd choose on the spot. If you want to be fancy, dress up a guy like a super-nerd with a laptop that will do the changes on the spot.
     
  15. kalifornia

    kalifornia Newbie

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    I'd like this idea if the kids were slightly older, but I don't think many primary school children have FB profiles.
     
  16. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Jr. VIP

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  17. jazzc

    jazzc Moderator Staff Member Moderator Jr. VIP

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    Whoops, I didn't notice it was a primary school, my bad.
     
  18. kalifornia

    kalifornia Newbie

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    Unless policy has changed since previous years they don't require any formal checks or paperwork, but thanks for pointing this out
     
  19. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Jr. VIP

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    It is unlikely to be required but different school authorities/local councils have different rules.
    Some have introduced some bizarre rules like not allowing parents to film sports days etc
     
  20. 1morenoob

    1morenoob BANNED BANNED

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    selfie sticks, get a 100 for about £300