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How To Increase Shopify Checkout Conversion Rate?

Discussion in 'White Hat SEO' started by Yasseen04, Apr 22, 2018.

  1. Yasseen04

    Yasseen04 Newbie

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    So I've made a Shopify just to experiment with dropshipping, but my conversion rate seems to be only 1%. Ive had 116 views on a certain item, 35 adds to the checkout cart but only 2 orders. Is this good or bad? The product is 11.99. If it is not good, is there anyway I can increase my conversion rate?
     
  2. Sam Brenner

    Sam Brenner BANNED BANNED

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    That's 2%. Anyways, there's always room for improvement. Tweak your store, new theme, apps plugins, test test and test!
     
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  3. jadsn

    jadsn Power Member

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    It's hard to say without knowing what the website slow looks like, your traffic source, what the product is, etc... Optimizing any one of those could help with conversions.

    116 views is pretty low to determine your conversion rate since numbers can vary day by day. I would wait for 1,000 to get a better idea and consistent conversion rate to go with.
     
  4. Dhduyd

    Dhduyd Registered Member

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    Maybe add more payment options and recover cart ap.
     
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  5. AlwaySeo

    AlwaySeo Jr. VIP Jr. VIP

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    Hey,
    One advice : to recover this conversion rate, find something to get email of these persons.. Then e-mail them with mail chimp for example with a product with an offer they cannot miss(you should get very low profit on this items but its better than nothing), after that buys, show related product : The client has already bought something and put his credit card, he may also buy other things now.

    Its just a marketing strategy, for sure it depends on your product.
     
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  6. Yasseen04

    Yasseen04 Newbie

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    Will do! I researched it and I went with Klaviyo instead of MailChimp because it looked cleaner on Shopify, do you think I should use MailChimp anyway?
     
  7. AlwaySeo

    AlwaySeo Jr. VIP Jr. VIP

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    You could use any Mail Service you prefer, it just need to send email properly with high sucess :)